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Brand Name, Mark, Usp

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ENTREPRENEURSHIP ASSIGNMENT

1. Hindustan Unilever Limited (HUL)

 Brand Name: Lux

 Brand Mark:
 Trademark: Lux (stylized logo design)
 USP: Beauty soap that enhances skin glow and fragrance
 Pricing: ₹25-₹50 per bar

2. ITC Limited

 Brand Name: Fiama

 Brand Mark:
 Trademark: Fiama (stylized logo design)
 USP: Soap with gel-based formulation for a refreshing bath
 Pricing: ₹60-₹80 per bar

3. Procter & Gamble (P&G)

 Brand Name: Ariel

 Brand Mark:
 Trademark: Ariel (stylized logo design)
 USP: Superior stain removal detergent
 Pricing: ₹100-₹250 per kg

4. Marico Limited

 Brand Name: Parachute

 Brand Mark:
 Trademark: Parachute (stylized logo design)
 USP: Pure coconut oil for hair care
 Pricing: ₹40-₹150 per bottle (100ml-500ml)

5. Dabur India Limited

 Brand Name: Dabur Chyawanprash

 Brand Mark:
 Trademark: Dabur (company name) and Chyawanprash (product name)
 USP: Ayurvedic health supplement for immunity
 Pricing: ₹100-₹350 per jar (250g-1kg)
6. Amul (Gujarat Cooperative Milk Marketing Federation)

 Brand Name: Amul

 Brand Mark:
 Trademark: Amul (stylized logo design)
 USP: The taste of India – trusted dairy products
 Pricing: ₹20-₹60 per pack (varies by product)

7. Nestlé India

 Brand Name: Maggi

 Brand Mark:
 Trademark: Maggi (stylized logo design)
 USP: 2-minute instant noodles
 Pricing: ₹12-₹45 per pack

8. Tata Motors

 Brand Name: Tata

 Brand Mark:
 Trademark: Tata (stylized logo design)
 USP: Reliable and durable vehicles
 Pricing: ₹4,50,000-₹15,00,000 per vehicle

9. Mahindra & Mahindra

 Brand Name: Mahindra

 Brand Mark:
 Trademark: Mahindra (stylized logo design)
 USP: Tough, powerful vehicles
 Pricing: ₹5,00,000-₹20,00,000 per vehicle

10. Hero MotoCorp

 Brand Name: Hero


 Brand Mark:
 Trademark: Hero (stylized logo design)
 USP: Fuel-efficient and reliable motorcycles
 Pricing: ₹60,000-₹1,20,000 per motorcycle

11. Bajaj Auto

 Brand Name: Bajaj


 Brand Mark:
 Trademark: Bajaj (stylized logo design)
 USP: Affordable, high-performance bikes
 Pricing: ₹55,000-₹1,50,000 per bike

12. Maruti Suzuki

 Brand Name: Maruti Suzuki


 Brand Mark:
 Trademark: Maruti Suzuki (company name and stylized logo design)
 USP: Economical and reliable cars
 Pricing: ₹3,00,000-₹12,00,000 per car

13. Godrej Consumer Products Limited

 Brand Name: Godrej No.1


 Brand Mark:
 Trademark: Godrej (company name) and No.1 (product name)
 USP: Natural soap with traditional ingredients
 Pricing: ₹20-₹40 per bar

14. Colgate-Palmolive India

 Brand Name: Colgate

 Brand Mark:
 Trademark: Colgate (stylized logo design)
 USP: Trusted oral care
 Pricing: ₹50-₹150 per pack (varies by product)

15. Asian Paints

 Brand Name: Asian Paints

 Brand Mark:
 Trademark: Asian Paints (stylized logo design)
 USP: High-quality, long-lasting paints
 Pricing: ₹200-₹600 per litre

16. Britannia Industries

 Brand Name: Britannia


 Brand Mark:
 Trademark: Britannia (stylized logo design)
 USP: Fresh and delicious baked goods
 Pricing: ₹10-₹150 per pack (varies by product)
17. Reckitt Benckiser (India)

 Brand Name: Dettol

 Brand Mark:
 Trademark: Dettol (stylized logo design)
 USP: Trusted antiseptic and disinfectant
 Pricing: ₹50-₹200 per bottle (100ml-500ml)

18. PepsiCo India

 Brand Name: Lay's

 Brand Mark:
 Trademark: Lay's (stylized logo design)
 USP: Crispy and flavorful potato chips
 Pricing: ₹10-₹30 per pack

19. Coca-Cola India

 Brand Name: Coca-Cola

 Brand Mark:
 Trademark: Coca-Cola (stylized logo design)
 USP: Refreshing beverage with a unique taste
 Pricing: ₹10-₹40 per bottle (300ml-1.25L)

20. Himalaya Drug Company

 Brand Name: Himalaya

 Brand Mark:
 Trademark: Himalaya (stylized logo design)
 USP: Herbal and natural health and personal care products
 Pricing: ₹50-₹500 per product (varies by product)

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