Case Study

Case Study
The Allahabad University
Bridging the Gap Between Academia and

Global Employability
Introduction
In today's interconnected and competitive world, the ability to
communicate effectively is paramount. Recognizing the evolving demands
of the global workplace, the prestigious University of Allahabad sought to
enhance its students' communication and soft skills, ensuring they are
well-prepared for successful careers. In a strategic partnership with Liqvid
eLearning Services, the university embarked on a comprehensive initiative
to cultivate these essential skills among its diverse student body.
The Challenge: A Shifting Landscape of

Communication
Globalization and technological advancements have redefined the skill sets
required for professional success. The university observed a growing
disparity between the communication skills students possessed and the
competencies demanded by the modern workplace. Many students lacked
the confidence and proficiency to articulate their thoughts and ideas
clearly, which could impede their career trajectories. Furthermore, a deficit
in soft skills, such as leadership, negotiation, and interpersonal
communication, posed additional challenges for students transitioning into
the professional sphere
The Solution: A Multi-Faceted Approach to Skill

Development
Liqvid eLearning Services, renowned for its innovative learning solutions,
collaborated with the University of Allahabad to design a tailored program
addressing the specific needs of the student population. The program
consisted of two interconnected components:
1. English Language Enhancement:

• Blended Learning: A dynamic combination of
instructor-led training (ILT) and computer-based training
(CBT) offered a flexible and engaging learning
experience.
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Case Study
• Language Enrichment: The programme focuses on grammar

and fluency. Ample opportunity is provided so that the learners
can interact and speak grammatically correct sentences.
• Global Recognition: Students had the opportunity to earn the
prestigious English Edge certification, developed in partnership
with BBC Active, adding significant value to their resumes.
• Speech Enhancement: Parameters like speech sounds,
pronunciation, voice modulation and accent correction are
stressed upon. The objective is to make the learner speak in a
globally accepted neutral accent and minimize mother tongue
influence.
• Highly Interactive: The programme provides a rich interactive
experience that incorporates multimedia and audio-visual
elements. This makes learning not only exciting but also
augments effectiveness.
• Self Paced Learning: The CBT module of the programme allows
students to work at their pace. Every topic includes a short
assessment activity that gives instant feedback to the student.
This goes a long way in ensuring that a major part of what has
been learnt is retained.
• Self Assessment: The programme includes a performance report
engine that allows each student to track his or her own progress
and generate personalized performance reports. Even the
trainers can use the performance reports to monitor the progress
of their class.
• Designed for the Indian Student: The entire programme has
been moulded according to the requirement of Indian students.
From topics to the basic look and feel, the entire learning
environment has been designed for the Indian learner.
2. Soft Skills Mastery: Focuses on enhancing verbal communication skills

through free speech, role-plays and interactive activities. Learners are
made to participate in group discussions, mock interviews and make
presentations/speeches to boost their confidence and language
proficiency. Other key features:
• Targeted Competencies: The program focused on

cultivating essential soft skills, including public speaking,
cross-cultural communication, conflict resolution, and
teamwork.
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Case Study
• Public Speaking: Almost everyone needs to give presentations to

either clients or co-workers. This course teaches how to be a
proficient public speaker to go up the professional ladder.
• Speech Fluency and Idea Formation: The students learn to
express their ideas in a clear and coherent manner so that they
stand out in group discussions and leave a mark in job interviews.
• Resume and Cover Letter Writing: Your résumé along with a
cover letter is essential for getting an interview. It is important to
know how to market yourself even before you face the interview
panel, and this is precisely what is taught in this programme.
Implementation: A Collaborative Effort for

Maximum Impact
The program was launched in January 2010 at the Institute of Professional

Studies, encompassing a wide range of undergraduate and postgraduate
disciplines. Liqvid eLearning Services provided comprehensive training to
university instructors, ensuring they were equipped to deliver the program
effectively. This collaborative approach fostered a seamless integration of
the new curriculum into the existing academic framework.
The Results: A Resounding Success
• Enthusiastic Participation: Students embraced the program

with enthusiasm, evident in the consistently high attendance
rates in English Edge classes.
• Tangible Improvement: Mid-term assessments conducted in
March 2010 confirmed a significant improvement in students'
communication skills, validating the program's efficacy.
• Positive Testimonials: Students expressed overwhelmingly
positive feedback, highlighting the program's relevance to their
career aspirations and its impact on their overall confidence.
• Future-Ready Professionals: Armed with enhanced
communication and soft skills, University of Allahabad graduates
emerged as well-rounded individuals, ready to make their mark in
the global workforce.
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Case Study
Conclusion: A Legacy of Empowerment

The University of Allahabad's commitment to student success is evident in
its partnership with Liqvid eLearning Services. By investing in the
development of crucial communication and soft skills, the university has
not only elevated its academic offerings but has also empowered its
graduates to become effective communicators, collaborators, and leaders
in their respective fields.
About Liqvid eLearning Services:

Liqvid eLearning Services is a pioneer in the field of eLearning, offering
cutting-edge solutions that transform the way organizations train and
develop their workforce. With a focus on innovation, engagement, and
measurable results, Liqvid partners with clients across various industries to
create customized learning experiences that drive performance and
achieve business objectives.
wwww.liqvid.com

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The Allahabad University

Bridging the Gap Between Academia and

The Challenge: A Shifting Landscape of

The Solution: A Multi-Faceted Approach to Skill

1. English Language Enhancement:

• Language Enrichment: The programme focuses on grammar

2. Soft Skills Mastery: Focuses on enhancing verbal communication skills

• Targeted Competencies: The program focused on

• Public Speaking: Almost everyone needs to give presentations to

Implementation: A Collaborative Effort for

The program was launched in January 2010 at the Institute of Professional

The Results: A Resounding Success

• Enthusiastic Participation: Students embraced the program

Conclusion: A Legacy of Empowerment

About Liqvid eLearning Services:

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