The Influence of Leadership Style, Employee Training, Intrinsic Reward, and Extrinsic Reward On Employee Motivation
The Influence of Leadership Style, Employee Training, Intrinsic Reward, and Extrinsic Reward On Employee Motivation
The Influence of Leadership Style, Employee Training, Intrinsic Reward, and Extrinsic Reward On Employee Motivation
Abstract
This research aimed to know if leadership style, employee training, intrinsic reward, and
extrinsic reward had a significant relationship toward employee motivation. Data collected from
221 respondents who were employees of Tour & Travel Agents in Batam. The sampling method
used was purposive sampling which took sample with some consideration. The result shows
that all of them have positive significance to employee motivation. Besides, employee training
has the greatest amount of significance on employee motivation.
Introduction
Human asset is the most important asset of any organization. Employees are considered
to be valuable assets that determine the success of a business. Employee motivation is needed
to get an efficient and effective result of human resources (Hafiza et al., 2011). Without the
right and qualified human resources, a company will be difficult to achieve its goals (Wahyuni
et al., 2019). ‘Happy’ employees will be motivated to work as well as they could and be more
productive. Decreasing motivation is a common thing to happen among employees
(Kompas.com, 2017). But, motivation is the ‘petrol’ of employee success. Without motivation,
there is no desire to work well and durability to face the challenges.
Providing the right motivation is very important because employees are able to carry out
as much as they could to finish those tasks and objectives given to them (Wahyuni et al., 2019).
Therefore, many kinds of research are done to prove the factors that influence employee
motivation. Factors that may influence employee motivation in this research are leadership
style, employee training, intrinsic reward, and extrinsic reward. However, much literature found
is not about these factors effect on employee motivation in the tourism sector, especially in
Tour & Travel Agents. Though tourism is the most effective sector to increase foreign exchange
(Kompas.com, 2019). Not only the foreign exchange, but the number of foreign tourist visits
also increased. It makes the existence of tour & travel agents are needed to fulfill the needs of
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tourist and tourism services. Therefore, this study is going to find the effects of leadership
style, employee training, intrinsic reward, and extrinsic reward on employee motivation in tour
& travel agents.
Leadership is the ability to increase a group to get the vision or set of goals (Chaudry &
Javed, 2012). Leadership is a very big toll or the weapon of an organization to accomplish its
goals and its necessary objectives. Without leadership, the implementation of tasks and their
achievements are impossible (Chaudry & Javed, 2012).
Training has a distinct role in the achievement of an organizational goal by incorporating
the interests of the organization and the workforce. The training process was more job oriented
that could change employee attitudes and behaviors that motivate them to increase their
knowledge and understanding of the job according to the dynamic corporate environment
(Afroz, 2018).
Reward systems seek to attract people to join the organization to keep them coming to
work and motivate them to perform at high levels (Pratheepkanth, 2011). The employee will
give their maximum when they have a trust that their efforts will be rewarded by the
management (Husain & Batagoda, 2017). But managers must consider that various incentive
plans can affect employees in different ways and at different positions and times (Haryono et
al., 2020).
Literature Review
Employee Motivation Definition
Research about employee motivation has been done a long time ago. Many researchers
believe this motive is the reason why someone working hard to achieve the organization’s goal.
The word ‘motivation’ comes from Latin “movere” which means to push or move. Motivation is
a process that explains the intensity, direction, and perseverance of a person to achieve victory
(Wahyuni et al., 2019).
Pranitasari (2020) explains motivation as a process that causes intensity, direction, and
continuous effort of individuals towards the achievement of goals. Intensity shows how hard
someone trying. But high intensity may not lead to good performance, except the effort is made
in the direction that benefits the organization. Motivation is a measure of how long someone
can maintain their effort. A motivated individual will perform its task for a long time until the
goal is achieved.
Mahardiana & Thahir (2019) argue motivation is the effort or effort of a person in
achieving their targets of working to gain the needs of life in the long term consisting of three
important elements: effort, the direction of long-term goals, and fulfilling desires, which are
affected by motives, hopes, and incentives. Based on definitions presented by previous
researchers, motivation can be concluded as a pusher or power that makes someone trying
diligently to achieve the goal. In other words, motivation is the reason that influence employee
working continuously to attain the company or organization's goal.
Leadership Style
Employee Training
Employee Motivation
Intrinsic Reward
Extrinsic Reward
Based on the conceptual framework showed before, the hypothesis that formulated in
this research are:
H1: Leadership style has a significant relationship with employee motivation
H2: Employee training has a significant relationship with employee motivation
H3: Intrinsic reward has a significant relationship with employee motivation
H4: Extrinsic reward has a significant relationship with employee motivation
Research Methods
This research design was conducted without focusing on problem-solving. Basic research
was related to academics and had one goal, to expand a theory (Indriantoro N & Supomo B,
2013). This study used a survey method to gather data from respondents.
The population refered to all groups of people, events, or interesting things that a
researcher wanted to investigate (Sekaran & Bougie, 2016). So, the population in this research
were employees who worked at tour & travel agent in Batam. The sample was a sub-collection
from the population, taken some from the population but not all of them. The exact number of
how many employees worked in tour & travel agents was unknown. So, the number of samples
would be determined by referring to a journal by Nunkoo et al. (2013). Research to 209 articles
published in 9 tourism journals between the year 2000 until 2011, showed the majority of
studies used sample between 151 until 400 respondents (99 articles, 47.4%). 56 articles
(26.8%) used the sample between 401 until 650 respondents, 20 articles (9.6%) used sample
between 651 until 900 respondents, and 25 articles (12%) using sample more than 900
respondents (Nunkoo et al., 2013). Limited studies (9 articles, 4.3%) used sample less than
150 respondents. Therefore, the minimum number of samples required in this research was
200 respondents. This number determined as the number between 151 until 400 respondents.
This study used non-probability as a sampling method, which was purposive sampling.
This method draws the sample with a certain amount from the population with consideration
or using decided criteria (Sekaran & Bougie, 2016). The criteria to select the sample to use
were:
Frequency Percentage
1 Gender
Male 105 47.5%
Female 116 52.5%
2 Age
18-22 years old 83 37.6%
23-27 years old 79 35.7%
28-32 years old 31 14%
33-37 years old 18 8.1%
>37 years old 10 4.5%
3 Last Education
Senior/Vocational High 95 43%
School
Bachelor 124 56.1%
Magister 2 0.9%
4 Employement Status
Permanent 152 68.8%
Freelancer 69 31.2%
5 Working Period
0-1 year 80 36.2%
2-4 years 93 42.1%
5-9 years 35 15.8%
>10 years 13 5.9%
6 Division
Admin 42 19%
Ticketing Staff 31 14%
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Tour Consultant 34 15.4%
Marketing Staff 25 11.3%
Accounting Staff 13 5.9%
Manager 21 9.5%
Tour Guide 33 14.9%
Tour Leader 22 10%
Source : Primary Data Processed (2020)
Table 2 shows four question items that do not pass the requirement to have a loading
factor of more than 0.6. They are LS8, LS9, IR1, and IR2 that only have a loading factor around
0.485, 0.366, 0.540, and 0.586. They are not going to participate in further tests as they have
value under 0.6.
The value that needs to be focused on reliability test is Cronbach's Alpha. Question items
considered as reliable if they have Cronbach's Alpha more than 0.6 (Hair et al., 2010). Those
values are shown in the table below.
A normality test is performed to see if data deployment is normal. Normality testing used
Kolmogorov Smirnov Test.
If Asymp. Sig (2-tailed) value is more than 0.05, data are considered as normal. Based
on table above, the value is 0.200 and it is stated as normal because more than 0.05.
Heteroscedasticity test used Glejser Test to show the regression model does not contain
heteroscedasticity. The independent variable must not significantly influence its residual
absolute value. In other words, significance value in the t test must be more than 0.05.
ANOVAa
Model Sum of Squares df Mean Square F Sig.
1 Regression 1072.516 4 268.129 72.641 .000b
Residual 797.294 216 3.691
Total 1869.810 220
Source : Primary Data Processed (2020)
The significance value shown above is 0.000, which means leadership style, employee
training, intrinsic reward, and extrinsic reward are simultaneously significant to employee
motivation.
Adjusted R Square value was used to see how much those independent variables in this
research could explain the dependent variable.
Model Summaryb
Model R R Square Adjusted R Square Std. Error of the Estimate
1 .833a .694 .688 1.37622
Source : Primary Data Processed (2020)
The result shows that leadership style, employee training, intrinsic reward, and extrinsic
reward can explain employee motivation for 68%. The rest of it 32% is explained by other
factors that do not exist in this research.
The individual parameter significance test was used to know how influential each
independent variable. Significant value must less than 0.05 and Beta value is needed to know
either the independent variable influence positively or negatively. As greater the Beta value,
the influence is greater too.
From the table above, all of the independent variables are significant to employee
motivation. Besides, those independent variables positively influence employee motivation. The
most influencing variable is employee training (0.381), followed by extrinsic reward (0.293),
leadership style (0.178), and intrinsic reward (0.154).
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Conclusions
This research aimed to know if leadership style, employee training, intrinsic reward, and
extrinsic reward have significance with employee motivation. After all process of gathering and
calculating data, it is found that leadership style, employee training, intrinsic reward, and
extrinsic reward positively influence employee motivation. From four independent variables
involved, employee training shows the greatest influence on employee motivation. Leadership
style, employee training, intrinsic reward, and extrinsic reward explain employee motivation for
68%. This amount shows mostly of employee motivation are well explained by them. As for
the remaining 32%, are those factors not involved in this research.
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