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Overview

Click Through Rate & Impressions Conversion Rate & Cost Cost Per Click
by Clicks, CTR, and Impressions by Conversions Rate and Cost / Conv. by Cost, CPC, and CPM

Clicks CTR Impressions Conversions Conv. rate Cost / conv. Cost Avg. CPC Avg. CPM

1.2K 0.6% 204.7K 5.0 0.3% £201.15 £1.01K £0.84 £4.91

-44.7% -30.8% -20.1% N/A N/A N/A 5.2% 90.1% 31.6%

Clicks CTR Conversions Conv. rate Cost Avg. CPC

300 8% 2 30% 80 8

6% 1.5 60 6

Conversions
200 20%

Conv. rate

Avg. CPC
Clicks

Cost
CTR

4% 1 40 4
100 10%
2% 0.5 20 2

0 0% 0 0% 0 0
Oct 1 Oct 7 Oct 13 Oct 19 Oct 25 Oct 31 Oct 1 Oct 7 Oct 13 Oct 19 Oct 25 Oct 31 Oct 1 Oct 7 Oct 13 Oct 19 Oct 25 Oct 31

Top Campaigns Device Breakdown

by CTR, Avg. CPC, and Cost / Conv. by Clicks, Cost, and Conversions

Campaign CTR Avg. CPC… Cost / conv.

19.6%
38.4%
100%
58.6%

74%

Clicks Cost Conversions

1-2/2
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