Data Analytics Skills For Managers
Data Analytics Skills For Managers
Data Analytics Skills For Managers
Mayank Chomal
Roll Number :- 15005022008
BBA 504(A)
•Definition: Data analytics involves the process of examining raw data to draw conclusions and
identify patterns. It uses mathematics, statistics, and machine learning
•Historical Context: The exponential growth of business data in the 21st century has
significantly changed data handling, leading to the evolution of big data analytics.
•Current Landscape: With advancements in technology, data analytics has become crucial for
business decision-making and strategy formulation.
OBJECTIVES
Objectives of Studying Data Analytics in Business
•To understand the critical role data analytics plays in business decision-making
•To explore different types of analytics and their specific business applications
•To analyze the benefits of incorporating data analytics into business strategies
FINDINGS
Key Roles of Data Analytics in Business
•Faster, More Effective Decision-Making: Using predictive analytics to forecast trends and make informed
decisions.
•Better Financial Performance: Enhancing financial analysis and risk management through advanced
analytics.
•Identification and Creation of New Revenue Streams: Discovering new business opportunities and
customer segments through data mining.
•Improved Customer Acquisition and Retention: Personalizing marketing efforts and improving customer
satisfaction using CRM analytics.
CONCLUSION
References: