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Patricia Florentino CV ESP

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PATRICIA FLORENTINO

EDUCATION
De La Salle University - Manila 2015-2019
Bachelor of Arts in Communication Arts
Dean’s List: 1st Term, AY 2015-2016; 2nd Term, AY 2015-2016
Quezon City Science High School 2011-2015
High School Diploma
Seong-Ji High School (성지고등학교) 2012
Student Exchange Language Program
Busan, South Korea
CONTACT
WORK EXPERIENCE
+34 624-516-882
Virtual Administrative Assistant JUNE 2024-PRESENT
patxflo@gmail.com NQ Properties (San Francisco, California)
Acted as a strategic support partner to the company owner, ensuring
Patraix, Valencia 46007 seamless operations and effective property management.
Provided virtual assistance and client support via email, phone, and
chat in English and Spanish.
https://www.linkedin.com/
Scheduled property visits, managed team calendars, and
in/patriciaflorentino/ coordinated appointments.
Assisted with customer service issues and escalated to relevant
teams as needed.
SKILLS Prepared and managed contracts, financial reports, meeting notes,
and marketing materials.
Project & Account Tracked maintenance progress, ensuring timely completion of tasks.
Managed Odoo and Monday.com to monitor project updates for
Management each property.
Client Servicing Built and maintained positive relationships with tenants, clients, and
vendors.
Data Analysis
English Language & Cultural Assistant OCT 2022- MAY 2024
Teaching English as a Second
CEIP Recaredo Centelles (Castellon, Spain)
Language (ESL)
Educate over 200+ Primary students focusing on English as a Second
Public Speaking Language (ESL) under the Ministry Program in La Vall D’Uixo,
Castellon in Spain
Classroom Management
Conduct conversational activities to enhance students' grammar,
speaking and listening skills
Foster cross-cultural understanding by sharing knowledge and
insights about Philippines & English-speaking countries
Provide individualized support to students, addressing their specific
LANGUAGES language learning needs
Collaborate with English professors to integrate inclusive &
English (Native) interactive lessons.
Filipino (Native) Utilized multimedia resources and technology to enhance the
learning experience
Spanish (Intermediate)

Freelance English Tutor OCT 2022- PRESENT

Design and deliver engaging English language lessons tailored to the


unique needs and abilities of primary school students
Utilize a variety of age-appropriate teaching materials and resources,
including games, stories, and multimedia tools, to make learning
enjoyable and effective.
Work closely with parents to provide feedback on student
performance and to discuss strategies for continuous improvement.
WORK EXPERIENCE

Senior Marketing Analyst JANUARY - JULY 2022


Shopee Philippines
Spearheaded campaigns for Customer Retention Management
(CRM) and Shopee Loyalty which boosted platform customer
retention by 10%,order conversion by 8%, and buyer uplift by 10%
Implemented voucher campaigns for Shopee Coins to push
customers to use their incurred coins thereby creating a more
positive shopping experience
Generated performance analyses to track KPIs and provided
recommendations to optimize initiatives and user cohorts
Collaborated with cross-functional regional teams to share PH best
practices and identify ways to improve ongoing tactics, incentives,
communications plans, and AB testing for customer segments
Managed executions of key in-app touch points specifically microsite
development, key visual creation, and low-priced item collections

Account Manager MAR-NOV 2021


Dentsu Jayme Syfu Inc.
Managed day-to-day and end-to-end transactions with clients for
various key accounts while maintaining client-agency relationship for
the following brands: AJINOMOTO® Philippines Corporation, Glico
Philippines Inc., Dentsu X Japan (Panasonic), MamyPoko Philippines
Oversaw the management of over brand's social media accounts in
terms of crisis management, community management, and content
development
Spearheaded internal team activities and meetings, pitch
presentations, and client meetings
Crafted comprehensive competitor analysis and research, assisting
with campaign development for current clients and new prospects
Coordinated video production projects and managed together with
internal teams such as Creatives, Strategy and Media Planning
department
Account Manager AUG 2020-MAR 2021
Centaur Digital Marketing Inc.
Strategically managed the needs of the client, overall budget and
timelines to ensure timely implementation of each project
Developed organization and product-focused PR campaigns for the
following brands & clients: Red Bull Philippines, Department of
Tourism - Dive Philippines, Jose Cuervo Philippines, Kick-Start Coffee
Spearheaded UX/UI design with the Web Development team for
Planet Sports Inc.
Worked collaboratively internally with the different teams in ensuring
a seamless campaign execution
Lead both traditional PR involving social media management, key
opinion leader management, and media relations
Involved in pitching for new business and developing PR
communication plans & proposals

Media Relations Officer OCT 2019 - AUG 2020


Centaur Digital Marketing Inc.
Formulated media strategies for various accounts such as Kiehl's,
RedBull, Big Bad Wolf, Keepr Storage PH, AJINOMOTO AminoVital®
Provided daily, weekly and monthly PR mileage reports
Implemented PR initiatives & editorial insights on press releases and
feature articles
Prepared briefing materials for clients & press kits for the media
before the on-site and/or digital event
Established & strengthened the relationship with different media
outlets& publications

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