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Muhammad Mohsin Raza - MBA

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Muhammad Mohsin Raza

EDUCATION WORK EXPERIENCE


MBA, Marketing Principal Feb, 2024 – April 2024
DHA Suffa University, KHI Punjab College Dokota (Sub Campus), Punjab
2013 - 2016  Handling administrative and academic operations.
Bachelor of Commerce Lecturer & MIS Officer 2023 – 2024
University of Sargodha, SGI
Punjab College Mailsi, Punjab
2010 - 2013
 Subjects: Social Science and Science of Global Challenges
KEY SKILLS  Implementation of Punjab Group SOP
 Digital Marketing | Analytics
 Branding | Content Creation
Social Media Manager 2023 – 2024 (Remotely)
 Customer Support | Coordination Curtain Point–The Interior Designer, KHI
 Product & Service Marketing  Built and executed social media strategies
 Business Management  Analyzed performance metrics
SOFT SKILLS  Ensured consistent brand messaging across platforms
 Leadership Research Manager 2022 – 2024 (Remotely)
 Team Collaboration BioMD Pharma & Distributor LLC, USA
 Communication  Design and led research strategies
 Time Management  Managed and analyzed research projects
 Problem Solving
 Collaborated with cross-functional teams
CERTIFICATES Visiting Faculty 2022 – 2023
 Digital Marketing
Sindh Madrasa-Tul-Islam University, KHI
 Data Analytics & BI
 Fall Semester 2022 – Spring Semester 2023
 Microsoft Office Specialist
 Multivariate Analysis Visiting Faculty 2020 – 2021
 E-Commerce Management DHA Suffa University, KHI
 Spring 2020 - Summer 2021
ACHIEVEMENTS

 Founder at NTM Coordinator 2017 – 2023
 Alumni Ambassador at DSU DHA Suffa University, KHI
 Guest Speaker at SZABIST  To plan, coordinate and organize competitive sports activities.
 Dean Honor List at 3.60 SGPA Operation Manager 2016 – 2017
INTEREST Bravo – Food Chain
 Technologies & Innovation  Oversaw all aspects of management daily operations.
 Public Speaking | Volunteer Content Developer Internee 2015-2016
 Travel & Culture | Reading Brands Maker Pakistan
 Cricket | Badminton
 Built and created engaging content
LANGUAGES  Collaborated with design and marketing teams
 Urdu | Punjabi | English Research Internee 2015-2016
CONTACT  European Financial Marketing Association, Paris, France
 Research Projects, MBA
(+92) 301 2383 669
Warehouse In-Charge 2013 - 2015
mohsin.airn@gmail.com
Bravo – Food Chain
Vehari, Punjab, 61160  Warehouse Management FIFO & LIFO
Linkedin.com/mohsinairn  Overseeing overall procurement, store activities.
PUBLICATIONS | CONFERENCES
 Raza, M., Zaman. Sohaib, Qabool. Sahar, Alam. Hasnain, Syed., Rehman,
Shafiq. (2022). Role of Marketing Strategies to Generation Z in Emerging
Markets. Journal of Organizational Studies and Innovation, 9(3), 16-43. (Web of
Science, ISI Indexed)
 Kazmi, H. A., Zaman, I., Ahmed, J., Raza, M. (2020). Science of Avoidance in
Branding. Journal of Organizational Studies and Innovation, 7(4), 19-34. (Web
of Science, ISI Indexed)
 Kazmi, H. A., Raza, M., Ahmed, J. (2020). Impact of Destination Service Quality
on Revisit Intention in Tourism. Journal of Organizational Studies and
Innovation, 7(3), 26-45. (Web of Science, ISI Indexed)
 Kazmi, H. A., Aqil, M., Raza, M. (2019). Horizons of Neuromarketing in
Consumer Behavior. European Online Journal of Natural and Social Sciences,
8(3), 99-107. (Web of Science, ISI Indexed)
 Kazmi, H. A., Ahmed, J., Raza, M. (2019). Brand Hate: The Case of Emerging
Economy. 15th South Asian Management Forum. (Conference Paper)

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