ENTREPRENEURIAL PROCESS AND OPPORTUNITY - Physical environment includes climate, natural resources, and
wildlife.
SEEKING
- Societal environment includes political, economic, sociocultural,
Entrepreneurial Process: and technological forces.
- The creation of entrepreneurial ideas leads to identifying - Industry environment includes competitors, customers, creditors,
entrepreneurial opportunities, which results in opening a new employees, government, and suppliers.
venture.
2. Technological Discovery and Advancement:
Essentials in Entrepreneur’s Opportunity Seeking:
- Business opportunities arise from new discoveries or latest
1. Entrepreneurial Mind Frame: technology.
- See things positively and optimistically, find solutions when
problems arise.
3. Government’s Thrust, Programs, and Policies:
2. Entrepreneurial Heart Flame:
- Government priorities, projects, programs, and policies are good
- Driven passion, satisfaction in the discovery process, and a strong sources of ideas.
desire to achieve goals.
3. Entrepreneurial Gut Game: 4. People’s Interest:
- Intuition, confidence, and firm belief in achieving aspirations. - Interests, hobbies, and preferences of people are rich sources of
entrepreneurial ideas.
Sources of Opportunities:
5. Past Experiences:
1. Changes in the Environment:
- Expertise and skills developed from past work experiences can lead
- Entrepreneurial ideas arise from changes in the physical, societal, to new business enterprises.
and industry environments.
FORCES OF COMPETITION MODEL (FIVE FORCES OF
COMPETITION):
1. BUYERS:
- Buyers’ bargaining power influences prices and competition.
2. POTENTIAL NEW ENTRANTS:
- New entrants create a threat to existing businesses.
3. RIVALRY AMONG EXISTING FIRMS:
- Competitors’ marketing strategies and product characteristics
affect competition.
4. SUBSTITUTE PRODUCTS:
- Substitute products pose a threat if switching costs are low and
quality improves.
5. SUPPLIERS:
- Suppliers’ ability to forward integrate and provide unique products
influences competition.
SHORT QUIZ!!!
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