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    Web Mining

    Uploaded by

    Chaitali Binzade
    Web mining involves using data mining techniques to automatically discover and extract information from web documents and services. It includes web content mining, web structure mining, and web usage mining. Web content mining aims to discover useful information within web contents, web structure mining analyzes the link structure between documents, and web usage mining examines patterns from user interactions and web usage logs. The challenges of web mining include dealing with the abundance of information on the web and its dynamic and semi-structured nature.

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    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd

    Web Mining

    Uploaded by

    Chaitali Binzade
    135 views15 pages
    Web mining involves using data mining techniques to automatically discover and extract information from web documents and services. It includes web content mining, web structure mining, and web usage mining. Web content mining aims to discover useful information within web contents, web structure mining analyzes the link structure between documents, and web usage mining examines patterns from user interactions and web usage logs. The challenges of web mining include dealing with the abundance of information on the web and its dynamic and semi-structured nature.

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    WEB MINING.ppt

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    Web mining involves using data mining techniques to automatically discover and extract information from web documents and services. It includes web content mining, web structure mining, and web usage mining. Web content mining aims to discover useful information within web contents, web structure mining analyzes the link structure between documents, and web usage mining examines patterns from user interactions and web usage logs. The challenges of web mining include dealing with the abundance of information on the web and its dynamic and semi-structured nature.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    135 views15 pages

    Web Mining

    Uploaded by

    Chaitali Binzade
    Web mining involves using data mining techniques to automatically discover and extract information from web documents and services. It includes web content mining, web structure mining, and web usage mining. Web content mining aims to discover useful information within web contents, web structure mining analyzes the link structure between documents, and web usage mining examines patterns from user interactions and web usage logs. The challenges of web mining include dealing with the abundance of information on the web and its dynamic and semi-structured nature.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 15

    Web Mining

    Department of Computer Science and Engg. Lovely professional university

    February 18, 2013

    Web Mining

    INTRODUCTION
    With the explosive growth of information sources available on world wide web, it has become increasingly necessary for users to utilize automated tools in finding the desired information resources, these factors give rise to the necessity of creating server side & client side intelligent system that can effectively mine for knowledge.
    February 18, 2013 Web Mining 2

    Web Mining
    Web mining - data mining techniques to automatically discover and extract information from Web documents/services. Web mining research integrate research from several research communities such as:
    Database (DB) Information retrieval (IR)

    February 18, 2013

    Web Mining

    Mining the World-Wide Web


    WWW is huge, widely distributed, global information source for Information services: news, advertisements, consumer information, financial management, education, government, e-commerce, etc. Hyper-link information Access and usage information Web Site contents and Organization

    February 18, 2013

    Web Mining

    Mining the World-Wide Web


    Growing and changing very rapidly Broad diversity of user communities Only a small portion of the information on the Web is truly relevant or useful to Web users How to find high-quality Web pages on a specified topic? WWW provides rich sources for data mining

    February 18, 2013

    Web Mining

    Challenges on WWW Interactions


    Finding Relevant Information Creating knowledge from Information available Personalization of the information Learning about customers / individual users Web Mining can play an important Role!
    February 18, 2013 Web Mining 6

    Web Mining: more challenging


    Problems
    The abundance problem

    Limited coverage of the Web Limited query interface based on keyword-oriented search Dynamic and semistructured

    February 18, 2013

    Web Mining

    Web Mining : Subtasks


    Resource Finding
    Task of retrieving intended web-documents

    Information Selection Generalization

    Automatic selection and pre-processing specific information from retrieved web resources
    Automatic Discovery of patterns in web sites

    Analysis
    Validation and / or interpretation of mined patterns
    February 18, 2013 Web Mining 8

    Web Mining Taxonomy

    Web Mining

    Web Content Mining

    Web Structure Mining

    Web Usage Mining

    February 18, 2013

    Web Mining

    Web Content Mining


    Discovery of useful information from web contents / data / documents Web data contents: text, image, audio, video, Information Retrieval View ( Structured + Semi-Structured)
    Assist / Improve information finding Filtering Information to users on user profiles

    Database View
    Model Data on the web Integrate them for more sophisticated queries
    February 18, 2013 Web Mining 10

    Web Structure Mining


    To discover the link structure of the hyperlinks at the inter-document level to generate structural summary about the Website and Web page. Direction 1: based on the hyperlinks, categorizing the Web pages and generated information. Direction 2: discovering the structure of Web document itself. Direction 3: discovering the nature of the hierarchy or network of hyperlinks in the Website of a particular domain.
    February 18, 2013 Web Mining 11

    Web Usage Mining


    Web usage mining also known as Web log mining mining techniques to discover interesting
    usage patterns from the secondary data derived from the interactions of the users while surfing the web

    February 18, 2013

    Web Mining

    12

    Web Usage Mining


    Applications Target potential customers for electronic commerce Enhance the quality and delivery of Internet information services to the end user Improve Web server system performance Identify potential prime advertisement locations Improve site design Fraud/intrusion detection Predict users actions (allows prefetching)
    February 18, 2013 Web Mining 13

    CONCLUSION :

    1. The proposed techniques aim at helping Web users to learn an unfamiliar topic in-depth and systematically. 2. This is an efficient system to discover and organize knowledge on the web, in a way similar to a traditional book, to assist learning.
    February 18, 2013 Web Mining 14

    THANK YOU
    February 18, 2013 Web Mining 15

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