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    BEth 8 CSR 2

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    Akshay Bhagat
    Corporate social responsibility (CSR) involves companies investing in community development and ensuring ethical business practices. It includes improving employees' lives, contributing to economic growth, and minimizing environmental impacts. Leading CSR companies see it as integral to long-term success and wealth creation rather than just philanthropy. CSR demonstrates a company's overall commitment to stakeholders and society. For long-term survival, companies must establish loyal customers and a positive brand through responsible social and environmental practices.

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    BEth 8 CSR 2

    Uploaded by

    Akshay Bhagat
    23 views10 pages
    Corporate social responsibility (CSR) involves companies investing in community development and ensuring ethical business practices. It includes improving employees' lives, contributing to economic growth, and minimizing environmental impacts. Leading CSR companies see it as integral to long-term success and wealth creation rather than just philanthropy. CSR demonstrates a company's overall commitment to stakeholders and society. For long-term survival, companies must establish loyal customers and a positive brand through responsible social and environmental practices.

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    Corporate social responsibility (CSR) involves companies investing in community development and ensuring ethical business practices. It includes improving employees' lives, contributing to economic growth, and minimizing environmental impacts. Leading CSR companies see it as integral to long-term success and wealth creation rather than just philanthropy. CSR demonstrates a company's overall commitment to stakeholders and society. For long-term survival, companies must establish loyal customers and a positive brand through responsible social and environmental practices.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    23 views10 pages

    BEth 8 CSR 2

    Uploaded by

    Akshay Bhagat
    Corporate social responsibility (CSR) involves companies investing in community development and ensuring ethical business practices. It includes improving employees' lives, contributing to economic growth, and minimizing environmental impacts. Leading CSR companies see it as integral to long-term success and wealth creation rather than just philanthropy. CSR demonstrates a company's overall commitment to stakeholders and society. For long-term survival, companies must establish loyal customers and a positive brand through responsible social and environmental practices.

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    Download as PPT, PDF, TXT or read online from Scribd
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    10.

    Corporate Social Responsibility

    CSR is about capacity building for Sustainable livelihoods It respects cultural differences and funds the business opportunities in building the skills of employees, the community and the Government CSR is about Business Giving Back to the Society

    Continuing commitment by Business to have ethically and contribute to economic development While improving the quality of life of workforce, their families as well as local community and society at large

    - Worlds Business Council for Sustainable Development

    Leading Practitioners of CSR believe that CSR is an integral part of the Wealth Creation Process and it should enhance competitiveness of the business and help the company in times of crisis

    CSR is no philanthropy. It is no charity. It is an investment in our collective future - Dr. Manmohan Singh Wealth created from the society has to be ploughed back the society - Mahatma Gandhi

    It is an attempt made by companies to be voluntarily responsible to social and ethical considerations

    It is not a legal binding


    The set of obligations an organization has to project, enhance and work for the betterment of the society It is the overall relationship of the corporate with all its stakeholders, customers, employees, competitors communities, owners/investors, Govt. suppliers, and environment

    Relevance and Reasons


    For the long-term survival of the company it has to establish a loyal brand customers, repeat customers from the society Public expectations General Public expects that apart from supplying quality goods, fair prices, good services etc, company should not disturb environment ( pollution), or encourage crimes and corruption

    Value Approach to CSR

    Business, Ethical Values, and Social Responsibility are not contradictory An enterprise adopting value-driven management can manage Profit and can also assure the common good Such an enterprise represents business with a soul This is also Indian Ethos in Management

    Value Approach to CSR


    In

    such organizations, employees are cared for along with his family employee is considered a human being performing multiple roles Management believes in Management by Values Human and Ethical Values

    An

    Top

    Mission

    statement says To be a profitable and a successful company while acting in a socially responsible manner

    value-driven corporate ethical concepts


    Code of Ethics dealing with company policy Ethics Committee discusses ethical problems, deals with Grey or clouded areas, enforce codes, reports to BOD Teaching Ethics in Development Programs of Managers and Employees Social Audit to assess ethical behaviour and action, and on some meaning full social activities of the companies, viz., pollution control, social programs, product performance requirement in terms of social/ethical norms Annual Report contains Social Responsibility and ethical performance disclosure

    value-driven corporate ethical concepts


    Telco follows value based approach. They conduct value workshop with the following essence:According to Swami Vivekananda, much of the workproblem emanates from jealousy. We should work unselfishly for the greater good Development love and discipline

    Human Nature - Body, Mind, Intellect and Soul. Link these to raise performation at a higher level as per inspiration

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