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IMT Passion 2009

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Institute of Management

Technology
Future of Leadership

s io n
P as
0 9
20
IMT Ghaziabad
An Introduction
Top 10 B-School
Ranks among the Top 10 B-schools in India

Quality Learning
Imparts quality learning to about 1200 students each year
through various courses like Full Time, Part time, executive
and Distance Learning programs

Academic Excellence
Since establishment in 1980, IMT, Ghaziabad keeping a
consistency in its academic excellence & is at par with its
presence in B-school events.

Successful Alumni
Alumni placed as top executives in different multinationals
and premier Indian companies – O&M, Reebok, Redifusion,
Marico, Coke, M&M, etc.
Passion ‘09
An Introduction
 Mega Event
International Business
Marketing
Finance
Human Resource , Cultural etc

 4-days - Oct 30 to Nov 2

 Countrywide participation

 Visibility to around 10000 B-School students from over 40


top B-Schools

 People from top-notch corporate present at the institute


throughout the event
Passion ‘09
Participating teams
Passion ‘09
Events
 Events in every Domain
 Marketing
 Finance
 Operations
 International Business
 Social responsibility
 Systems
 Entrepreneurship
 Human Resources
 Consultancy
Passion ‘09
International Business Events
‘Crecer Diversas’ literally means
Growing Diverse. Requires managers
to grow and globalize the Indian
business?

La Alba Del Elphis, or ‘The Dawn of


Hope’ aims to see if the managers in
making can take the baton of
international marketing and usher it
into a new level altogether.

Odyssey tras Poseidon were


staunch enemies and still, Odysseus
had to fight his way through the sea for
his journey as what is required by the
traders to fight it out while trading
commodities internationally
Crecer Diversas
International Business

 Background
The present era is the era of Globalization. With India inching
towards being a developed country, more and more Indian
companies are seen taking over the behemoths of the east.
Diversification, Strategic Partnerships, and hence, Mergers
and Acquisitions are becoming

 Objective
The event has been designed to come up with a strategy for a
global merger of an Indian company with an international
company (or acquisition of an international company by an
Indian company).
La Alba Del Elphis
International Business

 Background
The International Marketers have to face a lot of troubles and
problems due to the fact that a campaign designed for one
country can have an entirely wrong impact in any other
country.

 Objective
The event require participants to use their knowledge to
market and sell a product in a country where it’s unviable and
next to impossible to do so
Odyssey tras Poseidon
International Business

 Background
The International Commodity Market is a place where many
have prospered while others have crashed and burned. To
stand in the international arena requires not only the
knowledge of the markets but also high business acumen and
skills.

 Objective
The event check the potent of the candidates in using their
grey cells to outsmart the opponents in a simulated
International Commodity Trading Game. Teams will be asked
to create a portfolio of various commodities based on given
news items over the internet .
Advantage Sponsors
Passion ‘09
 Corporate visibility
The event will have high visibility
across the industries as the finalists
will be judged by the top honchos of
the industry.

 Academic recognition
The event will be
advertised across 10000
students in more then 40
colleges across the
country. It will lead to
brand salience across the
academic circles.
Advantage Sponsors
Passion ‘09
 Extensive Advertising
The event is advertised through
different marketing media that include
electronic media, FM radio, print
media, posters, banners etc .

 Future Leaders
The event is a melting pot
of future leader from best
B-Schools across India
who are going to be the
organizational drivers
http://www.passion
Looking forward for your
association…

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