Ecommerce Led Retail Export: Helping Indian Entrepreneur & MSME Exporters To Win Globally

Ecommerce led Retail Export
helping Indian Entrepreneur & MSME Exporters to win globally
May-9-2014
CONTENTS
1. Disruptive Forces in E-Commerce
2. Global E- Commerce Facts and Market
3. Quick Company Profile
4. eBay Value Proposition for Exporter
5. PayPal Payment Gateway
6. Logistic Support
E-COMMERCE BENEFITS
Fast & Facts E-Commerce worldwide
Consumers like
to buy at lowest
price possible
No Constraint
of Shelf space
Better Marketing
efficiency at
Scale
24x7
Order from home
Easy Global reach
Ecommerce & Export Overview
Ecommerce Fast Facts
Global
ECOM sales $1.3 trillion in 2012, grew 21.1%
Ecom is 6.5% of global retail, expected to reach 10% by 2016

US
$289B in 2012; 78% penetration

China
$179B in 2012, $265B projected in 2013; 242M online shoppers (17% penetration)
Japan
$63.9B (2012); 73M Online population 58.7% penetration

UK
Online shopping to account for at-least 1/3rd of UK Retail Commerce by 2022
82% current penetration

Australia
$23.2B in 2012
South Korea
$20.9B Ecom sales in 2012. 11.4% of total retail sales of $184B

India
India ECOM size $16B; E-Retail $1.6 B (2012), Expected $8.8B (by 2016), growing at
58%
20 M online buyers, 1.7% penetration

Ecommerce & Export Overview
COMPANY PROFILE
Common objective to win MSME /
Artisan to win in global Markets
eBay Company Profile
eBay
Founded in September
Inc. - 1995, a Fortune 500
company
Is the worlds leading online marketplace
where independent sellers sell their products to
buyers across geographies
Operations in 39 markets
128 million+ active eBay users worldwide
More than 100 million items available
for sale
eBay
worldwide right now
eBay India (www.ebay.in),
India Indias leading
eCommerce marketplace, is a 100% subsidiary of
eBay Inc.
Over 5 million registered users who come
from over 4,306 cities in India
At any point of time eBay India has more than
1.5 million live listings for sale across 2,000
product categories
Approximately 30,000 sellers use eBay India as
a primary or secondary source of incomeObjective
7
1st
to promote Retail Exports in India
Over 15,000 sellers have traded internationally in the last 12 months

545 export hubs from which Indian entrepreneurs export to 201 countries
worldwide
Facilitates eBay Exporters with Logistics Facilitation
Indian sellers on eBay export an item internationally every 20 seconds!
FIRST TO PROMOTE RETAIL EXPORT
EBAY VALUE PROPOSITION

FOR EXPORTER
eBay bringing eco-system for exporters

(eBay - 6 unique proposition)
1
2
3
5
4
ONE STOP SOLUTION FOR EXPORTER
10
ommerce led India Retail Export Opportu

India is primarily a value based handcrafted market
India deigned are mainly by artisan and small scale manufacturers
Clothes
Ethnic India
Handicrafts Furnishing
Handmade
Health & Beauty

Home Remedies
Jewelry
Diamonds & Jew
Sporting Goods
Bats / Access
Hobbies & Art

Painting
INDIAN PRODUCT DEMAND OVERSEAS
11
ndia Retail Export Opportun

India provides also an opportunity in business industrial
& Automobiles too
Medical Equipment's
Dental. Orthopedic
Automobiles
Spare Parts
Scientific Equipment
Microscope
INDIAN PRODUCT DEMAND OVERSEAS
12
Top 10 Benefits to Ecommerce led Retail Exporters

1.
Access to a Global Consumer Base

2.
Reduction in transactions cost.

3.
24 X 7 Shop Open for consumer

4.
No Shelf space cost
5.
Build their own brand and identity online
6.
Forex realization.
7. Building entrepreneurs and employment

generations
8. Quick & Instant receipt of export payments
9. Building Consumer trust and loyalty & real time
feedback
10. Ease & Flexibility of operations
ECOMMERCE ADVANTAGE
Online Retail Export mirroring offline export export

demand.
US contributes to 50% of all Retail Export transactions
Top 5 Export Countries

1. United States
2. United
Kingdom
3. Australia
4. Canada
5. Germany
Delhi
Sarees
Jaipur
Silver Jewelry, Antiques
Mumbai
Fabrics, Medical Equipment's
Ahmedabad
Herbal Beauty Products
Surat
Loose Natural Diamonds
Kanpur
Chennai
Dehradun
Horse Saddles
Auto Parts
Garden Supplies Seeds
Nagpur
LED Lights for Automobiles
Indore
Cotton Bed sheets
Top 5 Export Corridors

Country
Most Purchased
Export City
United States
Sterling Silver Jewellry with Gemstones
Jaipur
United Kingdom
Auto Parts, Medical Equipment's
Mumbai
Australia
Cotton Bedsheets
Delhi
Canada
Sarees
Delhi
Germany
Saddles
Kanpur
PRESENTATION TITLE GOES HERE
GLOBAL DEMAND
14
Export Order Process Flow

(How does eBay works ?)
Log onto
www.ebay.com
You need to get

registered & verified with
eBay India to start selling
Buyer Buys the

Item
Seller uploads items

on eBay
You then fill in details about the

product
Replacement or
refund if unsatisfied
You Ship the item
You get an e-mail from eBay

when your item is sold
Credit /
Debit
Card &
Bank
Transfer
EASY STEP OF EXPORTING
15
PAYPAL
THE FASTER, SAFER WAY TO PAY AND GET PAID ONLINE
PayPal is the faster, safer way to pay and get paid online.
What is PayPal?
15 years of expertise in global payments

128 million active consumers across the globe
Used by ~9 million merchants globally
190 markets + 25 currencies
US$ 145 Billion in payments processed in 2012: ~ 18% of global e-commerce
25% of payments processed globally comes from cross-border trade
Multi-Channel Opportunity
Global leader in online and mobile payment.
Preferred payment mode by buyers on ebay
Available for Large and SMB merchant
with websites to self integrate.
PAYPAL PROFILE
17
Provides Trust. Security & Convenience

PayPal sends the money but
never shares financial details
Buyers choose from any one of

multiple funding sources
Sellers withdraw directly to

their bank account
Credit /
Debit
Cards
Bank
Accounts
Bank Accounts
PayPal Balance
TRUST
SECURITY
CONVENIENCE
PAYPAL - TRUSTED PAYMENT GATEWAY
18
PayPal: Growth Engine for Indian Exporters

Immediate Payments
Helps merchants get incremental sales
Costs less than a traditional merchant account
Attracts global buyers.
Industry-leading fraud detection tools protect merchants from fraudulent transactions.
PayPal: 3 Easy Step to start receiving export proceeds.

Step 1 (Sign-Up)
Visit paypal.com/in
Setup account &
confirm your email
address
Step 2 (KYC)
Add your PAN

information
Add Bank Account
Add your Export
Purpose Code
Step 3 (Verify)
Confirm 2 random
deposit amounts
Youre done
Start receiving export
proceeds within 72
hours
SIMPLE STEPS
19
INTERNATIONAL SHIPPING
ICSS
Ship across world at a very competitive prices.
PRESENTATION TITLE GOES HERE

20
Logistic Support to Ship Your item through ICSS
Ebay.in/icss
Fed-Ex
DHL
Bombino Express
ICC worldwide
Pick service, website support for easy booking and

tracking
Logistic Assistance to Deliver to Doorstep in

USA/UK/ROW
No Separate Agreement with Logistics Partner
Exclusive Lowest Rates
OBJECTIVE
Common objective to win MSME /
Artisan to win in global Markets
Common Objective to Win Globally

To help Micro, Small and Medium enterprises (MSME) to
increase their overseas sales through Online medium (ECommerce) by assisting and removing mediators. Directly
reach out to end consumer of your product.
Objective
24
THANK YOU

Ecommerce Led Retail Export: Helping Indian Entrepreneur & MSME Exporters To Win Globally

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Ecommerce led Retail Export

helping Indian Entrepreneur & MSME Exporters to win globally

Easy Global reach

Ecommerce & Export Overview

Ecommerce Fast Facts

ECOM sales $1.3 trillion in 2012, grew 21.1%

Ecom is 6.5% of global retail, expected to reach 10% by 2016

$289B in 2012; 78% penetration

$63.9B (2012); 73M Online population 58.7% penetration

Online shopping to account for at-least 1/3rd of UK Retail Commerce by 2022

82% current penetration

$20.9B Ecom sales in 2012. 11.4% of total retail sales of $184B

20 M online buyers, 1.7% penetration

eBay Company Profile

to promote Retail Exports in India

Over 15,000 sellers have traded internationally in the last 12 months

FIRST TO PROMOTE RETAIL EXPORT

EBAY VALUE PROPOSITION

eBay bringing eco-system for exporters

ONE STOP SOLUTION FOR EXPORTER

ommerce led India Retail Export Opportu

Health & Beauty

Hobbies & Art

INDIAN PRODUCT DEMAND OVERSEAS

ndia Retail Export Opportun

INDIAN PRODUCT DEMAND OVERSEAS

Top 10 Benefits to Ecommerce led Retail Exporters

Access to a Global Consumer Base

Reduction in transactions cost.

24 X 7 Shop Open for consumer

No Shelf space cost

Build their own brand and identity online

7. Building entrepreneurs and employment

Online Retail Export mirroring offline export export

Top 5 Export Countries

Silver Jewelry, Antiques

Fabrics, Medical Equipment's

Herbal Beauty Products

Loose Natural Diamonds

LED Lights for Automobiles

Cotton Bed sheets

Top 5 Export Corridors

Sterling Silver Jewellry with Gemstones

Auto Parts, Medical Equipment's

PRESENTATION TITLE GOES HERE

Export Order Process Flow

You need to get

Buyer Buys the

Seller uploads items

You then fill in details about the

You Ship the item

You get an e-mail from eBay

EASY STEP OF EXPORTING

15 years of expertise in global payments

Provides Trust. Security & Convenience

never shares financial details

Buyers choose from any one of

Sellers withdraw directly to