Fonts and Colours: By: Sabah Babamiya

Fonts and Colours
By: Sabah Babamiya

Introduction
Using the right fonts and colours for the TV listing is very important. This is
because the colours and fonts send a message to the audience in a form they
can understand. If the audience understand the colours and fonts, then they will
be able to know what the message sent was about. The message that the
producers try to tell the audience through colours and fonts is, showing what
genre the TV listing is, showing what age group the TV listing is aimed at and
showing if it is aimed at a gender or not. Producers can do this by using a pink
and purple as their colour scheme to show the audience that the TV listing is
for girls and its for girls aged 6-9. Colours and fonts can convey a lot to the
audience as it can determine whether they buy the TV listing or not. Fonts that
are ridged and have a set structure to them can show the audience that it is for
the male audience, who are aged 18+.
Fonts
SERIF SAN SERIF
Strokes are even
Serif Thin strokes, not very eye Plain throughout the
catching in a magazine
letter.
Century Franklin Gothic Demi

Century is a old style font. Franklin Gothic Demi is a modern
You wouldnt see this style type of font. You would see this
used very often in TV listing. style used more often in TV listing.
This style font would be It stands out more to the audience
used in the old days, as it in TV listings as they are standard
looks more scripted. and have straight lines. The text is
more blocky.
A font that should not be used
Edwardian script- This font should not be used as the audience can
not see what is written as soon as they see the masthead of the TV
listing or the main cover line. It will make the audience not want to buy
the TV listing as they wont be able to read the font. This font would be
inappropriate for the TV listing as the TV listing is catered for an older
audience. This would contradict the genre of my magazine as the text
does not match the genre. The TV listing would have a very bold font
and not be very curvy. This font conveys to us that it is more for an
older generation, specifically women. Stereotypically women use this
type of font more than men. This font would be appropriate for people
who still write letters to one another or for a classical TV listing, as this
font is portrayed as being elegant and angelic.
Font that should be used
Franklin Gothic Demi
Aharoni
Impact
Britannic Bold
Rockwell extra Bold
These are the fonts that should be used in a TV listing. This because they are
blocky, standard, and very clear to read. This will help the audience read the
text fluently and it will make important information stand out. TV listing
producers use these types of fonts for mastheads, titles, main cover line and
sub headings.
Hand Written Fonts
The font types below are shown as hand written
fonts. These are used to give a human element to
the TV listing. Usually this type of font is used for a
editorial in a TV listing magazine. I will be using one
of these three fonts in the TV listing, in order to
give a human feel to the TV listing.
Brandley Hand ITC

MV BOLI
Tekton pro
Size
Huge font
Small font
The bigger the size the better. This is because it will be clear for
the audience to read the text. The text huge text will also catch
the audiences attention. The size of the text usually indicates to
the audience the importance of it.
Colours
Colour is a very important part of
producing a TV listing. Some
colours work together and some
colours do not work together.
E.g.. Lime green and dark blue
dont go well together. This can
come off as being obnoxious
towards the audience.
Blue conveys
relaxation and
happiness.
Red conveys hatred,
danger, love, passion,
etc.
Green shows
relaxation,
calmness, and
nature.
Rock filler
This doesnt work as the colours contradict each other and dont go well with
each other. The colours look awful and seem obnoxious. The colours are
opposite each other in the colour wheel which means that they contradict each
other. Not many people would buy the TV listing if we used these colours
together as they are total opposites. These colours and fonts would make me
seem like I wasnt professional. Also, these are not the colours and fonts that
are usually seen in a TV listing. The colours that are seen in a TV listing
magazine are black, white and red. They are dark toned colours which
represent the genre. They give off a dark vibe whereas, these colours shown
give a much happier vibe. This font has a very curvy, girly type of vibe.
These colours work in these types of
magazines
The colours blue and red would work for a car based magazine or a mens lifestyle magazine.
However, the curvy font would work in a classical music magazine. It show cases the
elegance that classical music has to it.
Car Rage
These colours do not suit the genre of cars. This is because when people are
looking for car magazines they usually look for the colours blue, black,
white and red. They are the type of colours that men like and
stereotypically men only buy car magazines. A car magazine company
would never use this curly, curvy type of font or pink and yellow as their
theme. This is too girlish for the magazine. Also, these colours are usually
aimed at a younger audience as these are bright and eye catching for
them. These types of girls can come of to be obnoxious and annoying
towards adults. The font screams out childish and girly. These colours and
fonts are definitely not what you would expect to see in a car magazine.
These colour work in these types of
magazines.
The colour pink and yellow are used in magazines like we love pop, top of the pops and
girl talk magazine. These magazine are all aimed at girls who are aged 7-11 years.
These magazine are all brightly coloured. Also, top of the pops uses the swirly font to
catch their audiences attention.

Fonts and Colours: By: Sabah Babamiya

Uploaded by

Copyright:

Available Formats

Fonts and Colours: By: Sabah Babamiya

Uploaded by

Document Information

Original Description:

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Fonts and Colours: By: Sabah Babamiya

Uploaded by

Copyright:

Available Formats

Fonts and Colours

By: Sabah Babamiya

Century Franklin Gothic Demi

Brandley Hand ITC

You might also like