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    Export Procedure-3: Pre-Shipment Stage

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    Mohit Gupta
    This document discusses the key steps in the pre-shipment export process, including labelling, packaging, packing, and marking. It provides details on: 1) The information required on labels to meet legal and customer requirements, such as country of origin, contents, and manufacturing details. 2) The functions and types of packaging, which protects and markets the product, and packing for safe transportation. 3) The necessary markings on cargo to properly identify and safely deliver it through the transportation chain to the importer.

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    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd

    Export Procedure-3: Pre-Shipment Stage

    Uploaded by

    Mohit Gupta
    41 views14 pages
    This document discusses the key steps in the pre-shipment export process, including labelling, packaging, packing, and marking. It provides details on: 1) The information required on labels to meet legal and customer requirements, such as country of origin, contents, and manufacturing details. 2) The functions and types of packaging, which protects and markets the product, and packing for safe transportation. 3) The necessary markings on cargo to properly identify and safely deliver it through the transportation chain to the importer.

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    Exportprocedure-3

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    This document discusses the key steps in the pre-shipment export process, including labelling, packaging, packing, and marking. It provides details on: 1) The information required on labels to meet legal and customer requirements, such as country of origin, contents, and manufacturing details. 2) The functions and types of packaging, which protects and markets the product, and packing for safe transportation. 3) The necessary markings on cargo to properly identify and safely deliver it through the transportation chain to the importer.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    41 views14 pages

    Export Procedure-3: Pre-Shipment Stage

    Uploaded by

    Mohit Gupta
    This document discusses the key steps in the pre-shipment export process, including labelling, packaging, packing, and marking. It provides details on: 1) The information required on labels to meet legal and customer requirements, such as country of origin, contents, and manufacturing details. 2) The functions and types of packaging, which protects and markets the product, and packing for safe transportation. 3) The necessary markings on cargo to properly identify and safely deliver it through the transportation chain to the importer.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 14

    Export procedure-3

    Pre-shipment Stage
    Labelling,Packaging,Packing &Marking

    • Labelling : It is the process of fixing labels on


    the export product.Its main purpose is to inform
    the customers essentials details in respect of the
    product as regards to its quantity, quality. How to
    use it and maintain it.
    • Many a time foreign buyers insist on a particular
    type of label to comply with the regulation of their
    countries.
    • Different countries have different regulation
    regarding labelling of the product.
    • Most common requirement is the country of
    origin,
    • In Germany –indicate quality of material e
    g 100% cotton.
    • Oman- use of adhesive labels is
    prohibited, label should be in Arabic &
    English.
    • Canada –English & French language
    Information on a Label
    • Information to satisfy the legal
    requirements.
    • Instruction for taking care / use of product.
    • Dimension- weight,size, thickness etc
    • Contents / materials used in the
    manufacturing.
    • Country of origin,
    • Name & Address of manufacturer
    • Lot no, Date of Manufacturing/Expiry
    Forms of Label
    • Strip of cloths
    • Card label
    • Adhesive Stickers
    • User’s manual

    • While designing labels preferences of


    consumers with regards to colour , numbers
    and shape should be kept in mind.
    Packaging & Packing

    • Packaging : it refers to a container in which


    the product reaches the end use consumer .
    It is the part of the presentation of the
    product and stay till the consumer take it
    from the retailers.
    • Packing: it is the external protective covering
    used for safe transportation of the goods to the
    importer.
    • Plastics box are normally used for
    packaging where as the Fibre boards are
    used for packing the plastic boards.
    • Packaging plays an important role in
    marketing of the product . It is the part of
    augmented product, which add new feature
    to the basic product and and exceeds the
    customer expectations from the product.
    • Packaging many a times is the decider in
    case of identical product, who will be the
    winner. It offer more value to the customer.
    Functions of Packaging:
    • Protection during transportation, storage, display and use.
    • Convey a message about product handling to
    transporter/buyer
    • It allows the sale of product in individual units.
    Packaging Design:
    • Proper protection to the product
    • Environment friendly to use & dispose
    • Safe& Convenient to handle during transportation
    • Economical tom produce, handle & store
    • Attractive in display
    Type of Packaging:
    • Plastic Packaging – polyethylene &
    polypropylene
    • Paper Based Packaging – cartons,paper
    board cans
    • Combination of paper & card board
    Packaging
    • Miscellaneous : wood,textiles,leaves
    Packing
    • Technical Packing : for protection of of the
    product from moisture,heat, scratches&
    mechanical shocks
    • Promotional Packing: creating sales appeal
    through packing by making use of traditional
    patterns/designs of the country by using the
    combination of two or more colour
    Packing should facilitate
    • Product Identification
    • Handling , storage & display of goods
    • Price marking , tags & barcodes
    • Opening of the package
    • Disposability of transport & surrounding
    materials
    Marking on the Export Cargo

    • Marking to facilitate proper


    identification,correct handling and delivery
    to the consignee. It also help in safe
    transportation . Delivery and proper
    handling of the cargo at the ports.
    Types of Marking:
    • Shipping Marks: Information necessary to
    deliver the cargo to correct destination
    • Information Marks: buyers information,
    quantity , dimensions , storage information
    • Handling Marks: Instruction regarding
    proper handling of the boxes during the
    transportation chain from warehousing to
    importers destination
    • Essential features of Marking
    • Legible
    • Durable
    • Visible
    • Communicative.

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