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    Seven C'S Effective Communication: Lecture - 5

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    pari_khn
    The document discusses the seven C's of effective communication: clarity, conciseness, completeness, concreteness, consideration, correctness, and courtesy. It provides guidelines for each C, such as using precise language for clarity, including only relevant information for conciseness, considering the reader's perspective in consideration, and following proper grammar and punctuation for correctness. The overall goal of the seven C's is to craft messages that are easily understood by the intended reader.

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    Attribution Non-Commercial (BY-NC)
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    Seven C'S Effective Communication: Lecture - 5

    Uploaded by

    pari_khn
    40 views17 pages
    The document discusses the seven C's of effective communication: clarity, conciseness, completeness, concreteness, consideration, correctness, and courtesy. It provides guidelines for each C, such as using precise language for clarity, including only relevant information for conciseness, considering the reader's perspective in consideration, and following proper grammar and punctuation for correctness. The overall goal of the seven C's is to craft messages that are easily understood by the intended reader.

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    TRW-Lecture5-sevenC

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    The document discusses the seven C's of effective communication: clarity, conciseness, completeness, concreteness, consideration, correctness, and courtesy. It provides guidelines for each C, such as using precise language for clarity, including only relevant information for conciseness, considering the reader's perspective in consideration, and following proper grammar and punctuation for correctness. The overall goal of the seven C's is to craft messages that are easily understood by the intended reader.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    40 views17 pages

    Seven C'S Effective Communication: Lecture - 5

    Uploaded by

    pari_khn
    The document discusses the seven C's of effective communication: clarity, conciseness, completeness, concreteness, consideration, correctness, and courtesy. It provides guidelines for each C, such as using precise language for clarity, including only relevant information for conciseness, considering the reader's perspective in consideration, and following proper grammar and punctuation for correctness. The overall goal of the seven C's is to craft messages that are easily understood by the intended reader.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 17

    SEVEN C’s EFFECTIVE

    COMMUNICATION
    Lecture – 5

    Technical Report Writing (TRW)

    By: Farhana Hussain


    2

    SEVEN C’s
    EFFECTIVE
    COMMUNICATION

    Lecture 4: Report Formats & Styles


    Seven C’s EFFECTIVE
    COMMUNICATION
     All seven C’s can apply to both oral and written communication.
    A business message is considered successful when: 

    1. the receiver interprets the message as the sender intended


    2. it achieves the sender’s purposes
     Clarity
     Conciseness
     Completeness
     Concreteness
     Consideration
     Correctness
     Courtesy 3
    Clarity:-

     Clarity demands that the business message should be


    correct concise complete concrete and with
    consideration.
    The receiver knows about the idea through the used
    words. If the words are ambiguous, the message
    may be misunderstood.

     
    Use the right level of language.
    Proper punctuation make the writing clear.
    Check Accuracy of fact figure & Words.
    4
     
    Conciseness makes the message more understandable
    and comprehensible.
    Conciseness:-

     
    Main Points:
    Eliminate wordy Expressions.
    Include only relevant material.
    Avoided unnecessary Repetition.
    Emphasis on shorter sentences
    Avoid roundabout ways of saying things.
    Repeat words only for the effect and emphasis.
    Avoid repetition of ideas. 5
    Completeness:-

    The message should be complete to bring desirable results.


    It should include everything the reader needs for the
    reaction you desire. You must know what information
    our reader wants or needs You should be able to know
    the reader’s background viewpoint needs attitudes and
    emotions.

    Main Points:
    Provide all necessary information.
    Answer all questions asked.
    Give something Extra, when Desirable. 6
    Select words for precise meaning
    Identify the shades of differences in
    meaning of synonyms.
    Use words with specific meaning.
    Use correct idioms. Idiom is the way
    ideas are expressed in a language.

    7
    Concreteness:-
     The business writing should be specific definite
    unambiguous and vivid rather than vague and
    general .
    The following guidelines lead to concreteness.
     
    Use specific facts and figures.
    Put action in your verb.
    Choose vivid image building words.
    Use concrete language
    Concrete words are specific words.
    They stand for things that exist in the real world.
    Abstract nouns have general meaning.
    8
    Concreteness also means exactness
    Consideration:-

    Consideration means prepare every message by


    keeping your receiver in mind.

     
    Focus on you instead I & We.
    Show reader benefit or interest in reader.
    Emphasize positive , pleasant fact.

    9
    ctd…..consideration
    Negative
    Emotion/Expression Transform into:
    Anxious
    Confused A little concerned
    Destroyed expectant
    Disgusted Curious
    failure Set back
    Surprised
    learning
    Ctd…..consideration

    Negative Transform into:


    Emotion/Expression
    I hate I prefer
    Insult Misunderstand
    Lost Searching
    Painful Uncomfortable
    stressed busy
    Ctd…..consideration

    Good words: Great words:

    Attractive Gorgeous
    Confident Unstoppable
    Curious Fascinated
    Fast Ballistic
    fortunate Blessed
    Correctness:-
      To be correct in communication the following principles should
    be borne in mind.

    Use the correct level of language.


    Include only facts words and figures.
    Maintain acceptable writing mechanics.
    Apply the following qualities.
    There should be proper grammar punctuation spelling and
    paragraphing.
    Sentences should be grammatically correct
    Subject and verb agreement.
    Parallel constructions.
    Appropriate grammar rules to be followed for sentence 13
    construction.
    Ctd….correctness

    Correctness means that the details of a message are


    accurate.
    After you have written a draft of your message,
    complete the following tasks to ensure message
    correctness:
    Verify spelling
    Select correct words or phrases
    Insert appropriate punctuation
    Check, names, dates, times, and amounts
    Evaluate message appearance

    14
    Courtesy:-
     Courteous message strengthen present relations and
    make new friends.
    Consider the reader’s desires, problems, circumstances,
    emotions and probable reactions to their request
    All communicators should demonstrate courtesy by following
    these methods:
     The you attitude: the you attitude is a customer
    service approach to dealing with people. Instead of
    placing emphasis on yourself, place it on the receiver
    Answer your mail promptly.
    Be sincerely tactful thoughtful and appreciative.
    Use expressions that show respect.
    15
    Use Positive Words: People are more open to
    the content of positive messages than negative
    ones.
    Select gender-free terms: Some jobs refer to
    either men or women. Gender free terms grant
    both sexes equal status.
    Respond to messages promptly: Business
    etiquette dictates that you send
    congratulations within two days of an event
    and that you answer requests within five
    working days of receipt.
    Summary
    Use simple non-technical terms to make sure you are
    clear in your meaning.
    Don't use buzzwords or jargon that may confuse or
    distract your reader.
    Your Goal: to include enough information to keep the
    reader’s interest but not so much information that you
    waste the reader’s time and obscure your main point.
    Be specific and illustrate your points with concrete
    examples.

    17

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