Communication XIMB
Communication XIMB
Communication XIMB
Business
Communication
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What is Communication
3
Let’s think…
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How do we Communicate
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Verbal Communication
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Familiar vs. Unfamiliar words
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Familiar vs. Unfamiliar words
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Long vs. Short words
Long Words Short Words
The decision was predicated on the The decision was based on the belief
assumption that an abundance of that there would be more money.
monetary funds was forthcoming.
The antiquated calculator is The old calculator is useless for
ineffectual for solving sophisticated solving difficult problems.
problems.
It is imperative that the remuneration It is important that the pay hikes be
increments be terminated. stopped.
The adjudicators’ verdict was based The jury’s ruling was based on her
on her previous peccadilloes. past sins.
Erstwhile Union of Soviet Socialist Former USSR comprised of 15 nations
Republics comprised of 15 countries that split off from the Soviet Union in
that separated from the Union of December 1991.
Soviet Socialist Republics in
December 1991 9
Connotative vs. Denotative words
Term Denotative meaning Connotative Meaning
Car An automobile with four Ferrari Maruti 800
wheels used for transportation.
Home Place of residence Mansion Hut
Kill To deprive someone of life Homicide Murder
Prison A place of confinement Jail Correctional facility
Inquisitive Eager for knowledge Curious Nosy
Talk Exchange of verbal ideas Discussion Gossip
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Abstract vs. Concrete words
Abstract Concrete
I’ll give you the report as soon as I’ll email you the report by 5:00 p.m.
possible.
Our revenues have improved. Our revenues have increased by 30%
for the fourth Quarter.
To excel in college, you’ll have to To excel in college, you’ll have to
work hard. attend all lectures, prepare notes, read
lecture notes before class and
complete several practice tests.
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Sexist and Racial words
Politically Incorrect Version Politically Correct Version
Forefathers Ancestors
Policeman Police Officer
Firemen Fire-fighters
Air hostess/Air Steward Flight Attendant
Spokesman Spokesperson
Camermen Camera Crew
Manpower Staff/Employees
Salesman/Saleswoman Salesperson
Housewife Homemaker
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Non-verbal Communication
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The Communication Process
Message
Noise Noise
Encode Decode
Decode Encode
Noise Noise
Feedback
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Encoding and Context
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Barriers to Communication
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Miscommunication: The Cronkite Way cntd…
As his boat came closer, the crowd grew larger, still
yelling. Pleased at the reception, Cronkite tipped his
white captain's hat, waved back, even took a bow.
But before reaching dockside, Cronkite's boat
abruptly jammed aground. The crowd stood silent.
The veteran news anchor suddenly realized what
they'd been shouting: “Low water, low water!”
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Analysis of the Cronkite Case
Sender
has
idea
Warn
boater
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Analysis of the Cronkite Case
Sender Sender
has encodes
idea message
Warn “Low
boater water!”
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Analysis of the Cronkite Case
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Analysis of the Cronkite Case
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Barriers Causing Cronkite Misunderstanding
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Barriers Causing Cronkite Misunderstanding
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CASE STUDY
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