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Chapter3 How To Write A Business Letter

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Chapter 3

How to Write a Business Letter

It’s so simple, even Homer can do it!


The Business
Letter
There are essential elements to every
business letter.
These include:
• The heading
• The inside address
• The salutation
• The body
• The closing
• The signature

Also, you must use the proper format


for spacing and margins.
1. Margins: the
space around your
letter.
1. Go to “File.”
2. Scroll down to
“Page Set-Up”
3. On the “Margins”
Tab, Put “1-Inch”
for the top, bottom,
left, and right
margins.
(Notice that you don’t
indent at all in a block
style business letter)
2. You need
your own
address.
This part goes in
the “heading”
section.
Underneath
your address,
put the date.

Skip four lines.


3. Put the
address of the
company or
organization
you are writing
to in the “inside
address”
section.

Double space.
4. Salutation/Greeting
Dear Ms. Smith
(or whomever
you are writing
to)

Double space.
5. Body:
State your
purpose for
writing this
letter. Be
formal and
polite.
You may or may
not have more
than one
paragraph. If you
do, between each
paragraph, be
sure to double
space.
6. Closing:

Four spaces
after the closing

Then your name. In


between the
closing and your
name, that is where
you would sign
your name.
Scenario:
The iPhone nano just came out, and of course, as
one who keeps up with technology, you were the
first in line at Best Buy to buy it (because who
wants to pay and wait for shipping?).

(will arrive ??)


Problem: There are major
glitches with your new iphone
nano. Your awesome touch
screen freezes every five
seconds, the internet connection
isn’t compatible with your
wireless network at home and
your battery life is non-existent.
What do you do now??
First, you attempt to call Apple’s toll-free
customer service number.

But we all know after an hour


or more of waiting on the
phone to talk to a service
agent, we aren’t likely to get
a real, live person to help us.
Another way to get your frustrations
heard is writing a letter –
a BUSINESS LETTER.

Don’t worry, it’s easier


than you think!
Let’s get started…
First, consider your audience –
who are you writing to?

Friendly Letter:

Friends Family
The recipient is likely to
be someone you know.
Consider Pig’s letter to his
girlfriend, Pigita:
A business letter is more formal.
Remember, you are writing to an
organization, not a friend.
What is TONE?
the overall attitude a writer projects toward
the reader and the subject matter.
How do we create a FORMAL tone?
Sentence structure, formality and specificity of
vocabulary, and neatness all contribute to a
letter's tone.
Formal versus Informal:
Compare the following conversations:
Vanessa, your BFF since 6th grade, wants to
know all about your date with Tommy last night.

Vanessa: TELL me all about it!!


Me: Okay, like, oh my goodness, he
showed up with a dozen roses and took me
to this bomb restaurant, and we totally
hung out at the pier.
Vanessa: Shut up!!
Me: Serious!
Now at dinner with your grandparents,
they somehow found out about Tommy
and want to know all about your date:
Grandma: How was your date last night, dear?
Me: It was delightful, Grandma. Tommy was a
gentleman.
Grandpa: Of course he would be – only the best
for my granddaughter.
Me: Tommy took me to Cheesecake Factory and
then we went for a walk on the pier.
Grandma: Well, isn’t that sweet!
Purpose – why are you writing this letter?
Your purpose is to ask the Apple
corporation for help with the issues you
are experiencing with their product.
In your letter, you
must address the
issues and your
desired solution.

Be clear and concise


about what you want.
Do you want a replacement phone?
Do you want a full refund?
Do you expect compensation for the
aggravation you’ve experienced?

If so, say so!


What to do:

1. Draft your sample


business letter.
2. Follow the format we
covered today in
class. Use the
handout as a guide.

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