Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 20 views

    Buyer Phases Consideration Decision Awareness: Actions

    Uploaded by

    Spoorthi N Swamy
    The document outlines the typical phases a buyer goes through - awareness, consideration, and decision. In the awareness phase, buyers search for information to understand issues or opportunities. In consideration, buyers research strategies for addressing issues or making opportunities. In decision phase, buyers seek testimonials and information to strengthen their choice. The document also lists common content offers, query words, and examples to help buyers through each phase.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Buyer Phases Consideration Decision Awareness: Actions

    Uploaded by

    Spoorthi N Swamy
    20 views2 pages
    The document outlines the typical phases a buyer goes through - awareness, consideration, and decision. In the awareness phase, buyers search for information to understand issues or opportunities. In consideration, buyers research strategies for addressing issues or making opportunities. In decision phase, buyers seek testimonials and information to strengthen their choice. The document also lists common content offers, query words, and examples to help buyers through each phase.

    Original Title

    QuadB- Buyer's Journey

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document outlines the typical phases a buyer goes through - awareness, consideration, and decision. In the awareness phase, buyers search for information to understand issues or opportunities. In consideration, buyers research strategies for addressing issues or making opportunities. In decision phase, buyers seek testimonials and information to strengthen their choice. The document also lists common content offers, query words, and examples to help buyers through each phase.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    20 views2 pages

    Buyer Phases Consideration Decision Awareness: Actions

    Uploaded by

    Spoorthi N Swamy
    The document outlines the typical phases a buyer goes through - awareness, consideration, and decision. In the awareness phase, buyers search for information to understand issues or opportunities. In consideration, buyers research strategies for addressing issues or making opportunities. In decision phase, buyers seek testimonials and information to strengthen their choice. The document also lists common content offers, query words, and examples to help buyers through each phase.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 2

    QuadB: BUYER’S JOURNEY

    BUYER PHASES AWARENESS CONSIDERATION DECISION

    Know their strategy to taking


    Expect that an issue or Have characterized the
    ACTIONS opportunity exists issue or opportunity
    care of an issue or making an
    opportunity

    Searching for data that affirms Looking for the best strategy to Discovering testimonials,
    their expectations through benchmarks, and information that
    RESEARCH neutral, non-promotional
    taking care of an issue or making
    the opportunity help to strengthen their decision
    content

    Product brochures
    Expert advice Product pages
    Free sample
    Blog content Webinars
    CONTENT OFFERS Up to 5 mock-ups
    Analyst reports Comparison sheets
    Consultation
    Industry research Expert guides
    Vender comparison sheets
    Customize Improve Supplier Solution Pros/Cons Try
    Issue Resolve Software Provider Benchmarks Compare
    QUERY WORDS Upgrade Enhance Technology Tool Comparison Assess
    Optimize Service Versus Evaluate

    Enhance lead generation Inbound marketing service Feedback of QuadB


    EXAMPLES Optimizing website Website design service Pros/Cons of QuadB

    You might also like