HDFC Bank
HDFC Bank
HDFC Bank
BY Prahladsinh jadeja(10039) Yuvrajsinh jadeja(10042) Dhaval kharod(10051) Sachin abda(10001) Pratik Chothani(10020) Akash Atri(10010) Bhvesh Limbachiya(10059)
MISSION
World Class Indian Bank Benchmarking against international standards. Best practices in terms of product offerings, technology, service levels, risk management and audit & compliance. To build sound customer franchises across distinct businesses.
VISION
The HDFC Bank is committed to maintain the highest level of ethical standards, professional integrity and regulatory compliance. HDFC Banks business philosophy is based on four core values such as:Operational excellence. Customer Focus. Product leadership. People.
BUSINESS STRATEGY
Increasing market share in Indias expanding banking. Delivering high quality customer service. Delivering more products to more customers. Maintaining current high standards for asset quality through disciplined credit risk management. Develop innovative products and services that attract targeted customers and address inefficiencies in the Indian financial sector.
SWOT ANALYSIS
STRENGTH
Higher profitability Large share of low-cost deposits, higher net interest margin
Superior customer service vs. competitors. Great Brand Image High degree of customer satisfaction. Good Service at low cost.
WEAKNESSES
Not very aggressive in M&A space, growing only organically High dependence on individual loans.
OPPORTUNITIE S
Fast growing insurance business in the country. Untapped rural markets. Could extend to overseas broadly An applied research centre to create opportunities for developing techniques to provide added-value services.
THREATS
Risk of fraud and NPA accretion due to increase in interest rates and fall in property prices is inherent to the mortgage business The polices of RBI Very high competition prevailing in the industry Unlike Government Banks, an account needs a minimum balance of Rs.10,000
SECURITISATION
Future Activities
DISTRIBUTION
HDFC bank include in the star while union bank of India is in cash cow
MARKETING STATERGY
cross-selling Personal selling Merger strategy Centurion Bank of Punjab
EPS RATIO
YEAR 2006-07 2007-08 2008-09 2009-10 2010-11 EPS IN (Rupees) 43.29 44.87 52.9 67.6 85
INTERSET SPREAD
INTERS S READ ) ET P (%
YEAR 2006-07 2007-08 2008-09 2009-10 2010-11 INTERSET SPREAD 5.47 7.08 6.98
5 8 7 6
7.08 5.47
6.98 5.89
5.95
5.89 5.95
4 3 2 1 0
INTERSET SPREAD
2006-072007-082008-092009-102010-11
RETURN ON NETWORTH(%)
YEAR 2006-07 2007-08 2008-09 2009-10 2010-11 RETURN ON NETWORTH 23.57 13.83 15.32 13.7 15.7
CURRENT RATIO
YEAR 2006-07 2007-08 2008-09 2009-10 2010-11 CURRENT RATIO 0.04 0.04 0.04 0.03 0.06
QUICK RATIO
YEAR 2006-07 2007-08 2008-09 2009-10 2010-11 QUICK RATIO 4.07 4.89 5.23 7.14 6.89
Operational Excellence
FIRST TERM -2006 E-channels Implementation
Backroom Migration to Cebu Launch of Six Sigma Implementation Electronic Conversion of Notices and Statement of Accounts Branch Management Replacement Team Deployment and Control System Improvements
SECOND TERM-NOW It involves continuous business process improvement through automation The final/third term In this they will offer their attained efficiencies to their subsidiaries/affiliates and third party companies.
SWOT ANALYSIS
STRENGHTS Excellent Customer Services Real Time Online Services Innovative IT Technology Seasoned Employees
WEAKNESSES
Low Market Share Low Brand Loyalty Lack of Promotional Activities Conflicts Among Employees High Staff Turnover in the Banking Sector
WEAKNESSES
Low Market Share Low Brand Loyalty Lack of Promotional Activities Conflicts Among Employees High Staff Turnover in the Banking Sector
THREATS
Dominance of Large Local Banks Present market
Product Strategies
Augmented Product Augmented Personalized Services
Expansion strategy
By completing four project of recruitment
Risk Management
Credit Risk Management Committee (CRMC) deals with issues relating to creditpolicy and procedures Asset-Liability Management Committee (ALM) decision-making unitresponsible for balance sheet planning from ariskreturn perspective, including the strategicmanagement of market risk
Cont
Operational Risk Management Committee(ORMC) responsible foroverseeing Bank's operational risk management and new product approval processes.