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Lesson 2:
INDIRECT ENVIRONMENT FACTORS QUARTER 1 – MODULE 3 This environment is primarily
1. POLITICAL concerned with complex laws,
LEGAL regulations and government ENVIRONMEN T agencies and their actions which affect all kinds of enterprises in varying degrees. Thegovernment, POLITICAL LEGAL in improving the ENVIRONME NT standard of living of the society. The general pattern of the economy can be viewed from 2. ECONOMIC three dimensions: ENVIRONMEN 1. The economic system T 2. The general business cycle 3. The economic policies The main economic effect ECONOMIC is on business organizations ENVIRONMEN today are usually classified T as fiscal and monetary policies. Deal with the use of FISCAL government spending and POLICIES taxation to improve the position of the economy. Refer to the use of monetary instruments MONETARY through the Central Bank of POLICIES the Philippines, to influence the money in circulation. The way of life of the people. 3. SOCIO- They are made up of CULTURAL attitudes desires, ENVIRONMENT expectations, beliefs, degree of education and customs of the people. This comprises the innovations and 4. TECHNOLOGICAL improvements in ENVIRONMENT methods, machines and materials. Technology has considerable impact on business by enhancing competitive 4. TECHNOLOGICA provision of a variety of L products, efficiency of ENVIRONMENT products, mechanization and automation of the organizational system. PEST ANALYSIS P – OLITICAL PEST E – CONOMIC ANALYSI S – OCIAL S T - ECHNOLOGICAL Is a management method whereby an organization can PEST assess major external factors ANALYSIS that influence its operation in order to become more competitive in the market. S – TRENGTHS SWOT OR W – EAKNESSES TOWS O – PPORTUNITIES ANALYSIS T - HREATS These are factors found SWOT OR within the business TOWS ANALYSIS environment in which the organization operate. is a systematic identification of these SWOT OR factors and the strategy TOWS that reflects the best ANALYSIS combinations of these factors. SWOT OR TOWS ANALYSIS