Personal Information
Organization / Workplace
Houston, Tx United States
Industry
Advertising / Marketing / PR
About
I've been an interactive consultant since 1994. I've helped start-ups up to Fortune 100 companies realize their online potential and their vertical traction. What is vertical traction?
Competitive environments require big gains from your marketing investment.
Misteps, mistakes, setbacks - anything that fails to perform as it could is like handing your marketing budget to your competitor. When each communication is created with intent and intelligence you have vertical traction.
Tags
improve email response rates
email segmentation strategy
email deliverability
third-party email blasts
email marketing
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list management
drip campaigns
list building
reputation management
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web design portfolio
email design portfolio
prevent list attrition
unsubsribe process
brand reputation
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email authentication
domain authentication
house blasts
landing page
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list offer package message
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email data synchronization
email application
email service providers
loyalty program
confirmation email
relationship management
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email welcome campaign
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email optimization
email preview pane
email graphics
vertical traction
email design tips
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