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Famously Memorable

Explore Hub City Happenings

Be Inspired by the Unexpected

Visit a place where rich western history meets a thriving metropolitan hub, and where creative expression meets fine wine, eclectic food, craft beer, lively events, world-class art and serene outdoor spaces. From cultural festivals to Texas Monthly-recognized BBQ joints to classical symphony concerts, Lubbock has a taste of something for every visitor.

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Pocket Guide

Get our Pocket Guide for all you need to know for your stay in Lubbock, Texas.

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Choose your adventure

Whether it’s indoors or out, theme parks or museums, Lubbock has something for every tot, teen and person in between. From the rushing waters of Lubbock Water Rampage to thrilling rides of Joyland Amusement Park, to the world’s largest windmill museum and the National Ranching Heritage Center, Lubbock offers attractions fit for the whole family.

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Lubbock merchandise

Keep a lasting memory of your time in Texas with these handcrafted, locally-inspired Lubbock souvenirs.

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Discover Lubbock

What better way to get to know a place than through the local lens? Find insightful articles to help inform your time in Lubbock. Whether you’re in search of world-class wine, downhome good eats, lively local tunes, or family-friendly fun, the “Hub City” has it all.

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A Luxury Weekend Itinerary in Lubbock, Texas
A to Z: 26 Dishes to Taste in Lubbock
Made in LBK: 15+ Local Businesses that Need Your Attention

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