About: DeGoogle

The DeGoogle movement (also called the de-Google movement) is a grassroots campaign that has spawned as privacy advocates urge users to stop using Google products entirely due to growing privacy concerns regarding the company. The term refers to the act of removing Google from one's life. As the growing market share of the internet giant creates monopolistic power for the company in digital spaces, increasing numbers of journalists have noted the difficulty to find alternatives to the company's products. Some projects, such as ungoogled-chromium, primarily distinguish themselves from Google-maintained products by their lessened dependence on the company's infrastructure. It can be seen as part of a broader opposition to big tech companies, sometimes referred to as "techlash."