About: Rasna

An Entity of Type: Food, from Named Graph: http://dbpedia.org, within Data Space: dbpedia.org

Rasna is a soft drink concentrate brand owned by Pioma Industries which is based in Ahmedabad, India. It was launched in mid-seventies but started gaining popularity in the eighties when the market was dominated by carbonated soft drinks like Thums up, Gold Spot and Limca. As of 2009, Rasna had a 93% market share in the soft drink concentrate market in India and as of 2011, the company had a turnover of ₹3.5 billion (US$44 million).

Property	Value
dbo:abstract	Rasna is a soft drink concentrate brand owned by Pioma Industries which is based in Ahmedabad, India. It was launched in mid-seventies but started gaining popularity in the eighties when the market was dominated by carbonated soft drinks like Thums up, Gold Spot and Limca. As of 2009, Rasna had a 93% market share in the soft drink concentrate market in India and as of 2011, the company had a turnover of ₹3.5 billion (US$44 million). Additionally, its very popular among children , Rasna operates over 40 mock tail bars across India under brand 'Rasna Buzz'. These bars are targeted to the Indian tastes by youngsters and offer variety of products on menu such as soda-based drinks, milkshakes, sundaes and specially created mocktails, Mirchi Mango, Masala Orange, Minty Jeera Lemonade, Kala Khatta Buzz etc. Rasna Buzz also offers these drinks with Indian cuisine like idli, batata vada apart from the regular burgers, pasta, momos and french fries. The first of such bar was opened at Pune in 2019. (en)
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dbp:caption	The Rasna logo (en)
dbp:introduced	1976 (xsd:integer)
dbp:manufacturer	Pioma Industries (en)
dbp:name	Rasna (en)
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rdfs:comment	Rasna is a soft drink concentrate brand owned by Pioma Industries which is based in Ahmedabad, India. It was launched in mid-seventies but started gaining popularity in the eighties when the market was dominated by carbonated soft drinks like Thums up, Gold Spot and Limca. As of 2009, Rasna had a 93% market share in the soft drink concentrate market in India and as of 2011, the company had a turnover of ₹3.5 billion (US$44 million). (en)
rdfs:label	Rasna (en)
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foaf:homepage	http://www.rasnainternational.com/
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foaf:name	Rasna (en)
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