Search Engine Land » Platforms » Google » Google Assistant » The Periodic Table of SEO Success Factors: 2017 edition now released The Periodic Table of SEO Success Factors: 2017 edition now released Mobile, direct answers & site speed factors gain greater weight. Search Engine Land’s Periodic Table of SEO Success Factors has been updated, with its fourth edition now available. It sees factors rela
In the early days of search engines, I wasn’t much of a believer in XML sitemaps. But over time, I began to see first hand how they can benefit websites. XML sitemaps serve as a way to communicate directly with the search engines, alerting them to new or changed content very quickly and helping to ensure that the content is indexed faster. For content publishers, it’s become critical to help Googl
Search Engine Land » Platforms » Google » Google algorithm updates » The Quality Update: Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up The Quality Update: Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up Earlier this month, many webmasters noticed significant Google ranking changes. Google has finally confirmed those ranking change
Search Engine Land » Platforms » Google » We Tested How Googlebot Crawls Javascript And Here’s What We Learned We Tested How Googlebot Crawls Javascript And Here’s What We Learned Think Google can't handle JavaScript? Think again. Contributor Adam Audette shares the results of a series of tests conducted by his colleagues at Merkle | RKG to examine how different JavaScript functions would be crawl
The Definitive Guide To Technical Mobile SEO At SMX Advanced, I moderated a panel about technical SEO. Google’s Maile Ohye spoke about SEO best practices for technical implementation of mobile sites based on how Google crawls, indexed, and ranks mobile content and presents it to searchers on mobile devices. She also talked about Google’s recent announcement that the mobile user experience is […] A
Search Engine Land » Platforms » Google » Google algorithm updates » Google’s Panda Dance: Matt Cutts Confirms Panda Rolls Out Monthly Over 10 Of 30 Days Google’s Panda Dance: Matt Cutts Confirms Panda Rolls Out Monthly Over 10 Of 30 Days At SMX Advanced, Matt Cutts, Google’s head of search spam, announced that the Panda algorithm is still being updated roughly every month, but that update is roll
SearchBot requires a free Search Engine Land account to use, and gives you access to all SearchBot personas, an image generator, and much more! If you already have a Search Engine Land account, log in now. Otherwise, register here! Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it. Search engines reward pages with the right combination of ran
Search Engine Land » SEO » Content » Google: PageRank Dilution Through A 301 Redirect Is A Myth Google: PageRank Dilution Through A 301 Redirect Is A Myth Just under three years ago, we reported that 301 redirects don’t pass full PageRank and that you should try to link through a normal link versus using 301 redirects. The truth is, a 301 redirect and a link pass the same amount of PageRank. There
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