"The Utility of TAM-Perceptions: Integration of Technology Perceptions into ..."

Markus Lilienthal, Christian M. Messerschmidt, Bernd Skiera (2010)

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type: Conference or Workshop Paper

metadata version: 2024-05-17

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Markus Lilienthal, Christian M. Messerschmidt, Bernd Skiera:
The Utility of TAM-Perceptions: Integration of Technology Perceptions into Choice-Based Conjoint Analysis. ACIS 2010

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