"Designing for User and Brand Experience via Company-wide Experience Goals."

Virpi Roto et al. (2015)

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DOI: 10.1145/2702613.2732818

access: closed

type: Conference or Workshop Paper

metadata version: 2019-12-27

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Virpi Roto, Yichen Lu, Harri Nieminen, Erdem Tutal:
Designing for User and Brand Experience via Company-wide Experience Goals. CHI Extended Abstracts 2015: 2277-2282

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