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"The Paradox of Word-of-Mouth in Social Commerce: Exploring the Juxtaposed ..."

Xusen Cheng et al. (2021)

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DOI: 10.1016/J.IM.2021.103505

access: closed

type: Journal Article

metadata version: 2021-11-03

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Xusen Cheng, Yu Gu, Ying Hua, Xin (Robert) Luo:
The Paradox of Word-of-Mouth in Social Commerce: Exploring the Juxtaposed Impacts of Source Credibility and Information Quality on SWOM Spreading. Inf. Manag. 58(7): 103505 (2021)

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