"Understanding the Dynamics of Brand Love in the Automobile Industry."

Mohamad Hashem, Carla Ruiz, Rafael Curras-Perez (2024)

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DOI: 10.3390/JTAER19020059

access: open

type: Journal Article

metadata version: 2024-07-19

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Mohamad Hashem, Carla Ruiz, Rafael Curras-Perez:
Understanding the Dynamics of Brand Love in the Automobile Industry. J. Theor. Appl. Electron. Commer. Res. 19(2): 1142-1163 (2024)

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