"Marketing and operations research - a literature survey Marketing und ..."

Lutz Hildebrandt, Udo Wagner (2000)

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DOI: 10.1007/S002910050002

access: closed

type: Journal Article

metadata version: 2020-03-06

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Lutz Hildebrandt, Udo Wagner:
Marketing and operations research - a literature survey Marketing und Operations Research - Eine Literaturübersicht. OR Spectr. 22(1): 5-18 (2000)

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