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View all- Wang MYao J(2023)Replenishment and delivery optimization for unmanned vending machines service system based on fuzzy clusteringElectronic Commerce Research10.1007/s10660-022-09544-w23:4(2419-2461)Online publication date: 1-Dec-2023
Research highlights Direct marketing is an effective marketing method. Direct marketing could provide exclusive products and services for specific consumers. This study analyzes consumer adumbration, lifestyle habits and purchasing behavior using data ...
This manuscript presents the results of an inductive analysis of the types of locations chosen by US retailers. Using a large cross-sectional database, including fifty US retail chains and over 70,000 store locations, a classification of retail location ...
We extend the Schmittlein et al. model 1987 of customer lifetime value to include satisfaction. Customer purchases are modeled as Poisson events, and their rates of occurrence depend on the satisfaction of the most recent purchase encounter. Customers ...
Kluwer Academic Publishers
United States
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