research-article

An investigation of the impact of effective factors on the success of e-commerce in small- and medium-sized companies

Authors:

Ali GhaffariAuthors Info & Claims

Computers in Human Behavior, Volume 66, Issue C

Pages 67 - 74

https://doi.org/10.1016/j.chb.2016.09.026

Published: 01 January 2017 Publication History

Abstract

Companies and organizations have to attract and retain customers so that they can survive. Electronic-commerce (e-commerce) is regarded as an appropriate strategy for marketing, selling and integrating online services which can play a significant role in identifying, obtaining and maintaining customers. E-commerce optimizes and enhances the relationship and communications between the organization, producers, distributors and customers. However, it should be noted that success in e-commerce depends upon determining effective factors in e-commerce. There is a set of effective inside organizational and outside organizational factors in e-commerce which should be taken into consideration. In this study, a model and framework was proposed for specifying the effective factors on e-commerce success. Structural equations with partial least squares (PLS- SEM) was used to investigate and experiment the proposed model. The obtained results based on the collected data from 180 staff employees of the Post Bank1 in Eastern and Western Azerbaijan indicated that customer satisfaction, the amount of costs, infrastructures and knowledge and information are the effective's factors which have a significant impact on e-commerce success.

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Cited By

Harmawan BRidho W(2024)Determinants influencing SMEs in E‐commerce adoption through local government facilities in IndonesiaThe Electronic Journal of Information Systems in Developing Countries10.1002/isd2.1230190:2Online publication date: 12-Mar-2024
https://dl.acm.org/doi/10.1002/isd2.12301
Horng SWu C(2022)Social Commerce Intention, Social Interaction, and Social SupportJournal of Organizational and End User Computing10.4018/JOEUC.30756534:1(1-23)Online publication date: 21-Jul-2022
https://dl.acm.org/doi/10.4018/JOEUC.307565
Mohammadi RAkleylek SGhaffari AShirmarz A(2022)Taxonomy of traffic engineering mechanisms in software-defined networks: a surveyTelecommunications Systems10.1007/s11235-022-00947-681:3(475-502)Online publication date: 1-Nov-2022
https://dl.acm.org/doi/10.1007/s11235-022-00947-6
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cover image Computers in Human Behavior

Computers in Human Behavior Volume 66, Issue C

January 2017

409 pages

ISSN:0747-5632

Issue’s Table of Contents

Copyright © Elsevier Ltd.

Publisher

Elsevier Science Publishers B. V.

Netherlands

Publication History

Published: 01 January 2017

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Cited By

Harmawan BRidho W(2024)Determinants influencing SMEs in E‐commerce adoption through local government facilities in IndonesiaThe Electronic Journal of Information Systems in Developing Countries10.1002/isd2.1230190:2Online publication date: 12-Mar-2024
https://dl.acm.org/doi/10.1002/isd2.12301
Horng SWu C(2022)Social Commerce Intention, Social Interaction, and Social SupportJournal of Organizational and End User Computing10.4018/JOEUC.30756534:1(1-23)Online publication date: 21-Jul-2022
https://dl.acm.org/doi/10.4018/JOEUC.307565
Mohammadi RAkleylek SGhaffari AShirmarz A(2022)Taxonomy of traffic engineering mechanisms in software-defined networks: a surveyTelecommunications Systems10.1007/s11235-022-00947-681:3(475-502)Online publication date: 1-Nov-2022
https://dl.acm.org/doi/10.1007/s11235-022-00947-6
Zhang MZhou YLi LGong B(2022)Manufacturing firms’ E-commerce adoption and performance: evidence from a large survey in Jiaxing, ChinaInformation Technology and Management10.1007/s10799-022-00357-924:4(313-335)Online publication date: 12-Mar-2022
https://dl.acm.org/doi/10.1007/s10799-022-00357-9
Wirdiyanti RYusgiantoro ISugiarto AHarjanti AMambea ISoekarno SDamayanti S(2022)How does e-commerce adoption impact micro, small, and medium enterprises’ performance and financial inclusion? Evidence from IndonesiaElectronic Commerce Research10.1007/s10660-022-09547-723:4(2485-2515)Online publication date: 6-Apr-2022
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Li SSun QLiu S(2021)Risk assessment for supply chain based on Cloud modelJournal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology10.3233/JIFS-21088341:2(3523-3540)Online publication date: 1-Jan-2021
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Shi W(2021)Research on the influence of accounting computerization and networking on E-commerceEURASIP Journal on Wireless Communications and Networking10.1186/s13638-021-02024-z2021:1Online publication date: 9-Jul-2021
https://dl.acm.org/doi/10.1186/s13638-021-02024-z
Gao XXu XTayyab SLi Q(2021)How the live streaming commerce viewers process the persuasive messageElectronic Commerce Research and Applications10.1016/j.elerap.2021.10108749:COnline publication date: 1-Sep-2021
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Lei YZhou QCheung WCui XPeng L(2021)Market reaction to the announcement of online sales channel investment in enterprises: Evidence from a relatively stable market environmentElectronic Commerce Research10.1007/s10660-021-09500-023:2(973-1005)Online publication date: 2-Aug-2021
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Vásquez FVera-Martínez y(2020)From e-quality and brand perceptions to repurchaseJournal of Theoretical and Applied Electronic Commerce Research10.4067/S0718-1876202000030010315:3(20-35)Online publication date: 1-Sep-2020
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