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research-article

A study on the automatic generation of banner layouts

Published: 01 July 2021 Publication History

Highlights

Filling design elements to the layout to generate a banner
Aesthetic measures to evaluate the design layout
Traditional method to optimize the design layout based on designers’ experience
Optimize the design layout automatically with deep reinforcement learning

Abstract

This paper addresses the automatic banner design problem as a layout generation task, where a banner is generated by filling design elements to a given layout. We initially introduce the traditional method of generating design layouts used by designers. After that, we introduce a deep reinforcement learning (DRL) based method to learn the policy of generating design layouts. Evaluation metrics are introduced to assess the quality of design layouts generated by the two proposed methods. The experiment shows that, both methods can generate a layout for a banner of given size, and the DRL based method outperforms the traditional method by generating layouts of better quality. However, results based on the DRL method are affected by reward definitions and a long training process is needed to achieve a better performance.

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Cited By

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  • (2025)Intelligent Generation of Graphical Game Assets: A Conceptual Framework and Systematic Review of the State of the ArtACM Computing Surveys10.1145/370849957:5(1-38)Online publication date: 9-Jan-2025
  • (2024)CrePosterExpert Systems with Applications: An International Journal10.1016/j.eswa.2024.123136245:COnline publication date: 2-Jul-2024
  • (2022)Banner layout retargeting with hierarchical reinforcement learning and variational autoencoderMultimedia Tools and Applications10.1007/s11042-022-13325-w81:24(34417-34438)Online publication date: 1-Oct-2022

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      Published In

      cover image Computers and Electrical Engineering
      Computers and Electrical Engineering  Volume 93, Issue C
      Jul 2021
      1045 pages

      Publisher

      Pergamon Press, Inc.

      United States

      Publication History

      Published: 01 July 2021

      Author Tags

      1. banner design
      2. layout generation
      3. traditional method
      4. deep reinforcement learning

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      Cited By

      View all
      • (2025)Intelligent Generation of Graphical Game Assets: A Conceptual Framework and Systematic Review of the State of the ArtACM Computing Surveys10.1145/370849957:5(1-38)Online publication date: 9-Jan-2025
      • (2024)CrePosterExpert Systems with Applications: An International Journal10.1016/j.eswa.2024.123136245:COnline publication date: 2-Jul-2024
      • (2022)Banner layout retargeting with hierarchical reinforcement learning and variational autoencoderMultimedia Tools and Applications10.1007/s11042-022-13325-w81:24(34417-34438)Online publication date: 1-Oct-2022

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