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Using crowdsourcing to support pro-environmental community activism

Published: 27 April 2013 Publication History

Abstract

Community activist groups typically rely on core groups of highly motivated members. In this paper we consider how crowdsourcing strategies can be used to supplement the activities of pro-environmental community activists, thus increasing the scalability of their campaigns. We focus on mobile data collection applications and strategies that can be used to engage casual participants in pro-environmental data collection. We report the results of a study that used both quantitative and qualitative methods to investigate the impact of different motivational factors and strategies, including both intrinsic and extrinsic motivators. The study compared and provides empirical evidence for the effectiveness of two extrinsic motivation strategies, pointification - a subset of gamification - and financial incentives. Prior environmental interest is also assessed as an intrinsic motivation factor. In contrast to previous HCI research on pro-environmental technology, much of which has focused on individual behavior change, this paper offers new insights and recommendations on the design of systems that target groups and communities.

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    cover image ACM Conferences
    CHI '13: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
    April 2013
    3550 pages
    ISBN:9781450318990
    DOI:10.1145/2470654
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    Published: 27 April 2013

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    Author Tags

    1. community activism
    2. crowdsourcing
    3. gamification
    4. motivation
    5. participatory urbanism
    6. sustainability

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    • (2024)Engagement and Crowding-out Effects of Leaderboard Gamification on Medical CrowdfundingSSRN Electronic Journal10.2139/ssrn.4890880Online publication date: 2024
    • (2024)Beyond Intrinsic Motivation: The Role of Autonomous Motivation in User ExperienceACM Transactions on Computer-Human Interaction10.1145/368904431:5(1-41)Online publication date: 16-Aug-2024
    • (2024)End-Users vs Software Practitioners: Recruitment Challenges and Strategies in Software Engineering Research2024 IEEE Symposium on Visual Languages and Human-Centric Computing (VL/HCC)10.1109/VL/HCC60511.2024.00063(400-411)Online publication date: 2-Sep-2024
    • (2024)Enhancing bikeshare planning and operation: Strategic use of web-based public feedbackInternational Journal of Sustainable Transportation10.1080/15568318.2024.242441918:11(947-961)Online publication date: 12-Nov-2024
    • (2024)Engagement and Crowding-Out Effects of Leaderboard Gamification on Medical CrowdfundingJournal of Management Information Systems10.1080/07421222.2024.237637941:3(866-891)Online publication date: 4-Sep-2024
    • (2024)Oh, Won’t You Stay with Me? A Literature Review on Motivational Features in MHealth AppsProcedia Computer Science10.1016/j.procs.2024.06.292239(1238-1245)Online publication date: 2024
    • (2024)Meaningful Work as an Ethical Approach: Shaping the Next Generation of Organizational GamificationInformation Systems Frontiers10.1007/s10796-024-10478-xOnline publication date: 19-Mar-2024
    • (2024)GamificationEncyclopedia of Computer Graphics and Games10.1007/978-3-031-23161-2_219(806-808)Online publication date: 5-Jan-2024
    • (2023)Design Principles for Content Creation in Location-Based GamesACM Transactions on Multimedia Computing, Communications, and Applications10.1145/358368919:5s(1-30)Online publication date: 7-Jun-2023
    • (2023)Rethinking "Risk" in Algorithmic Systems Through A Computational Narrative Analysis of Casenotes in Child-WelfareProceedings of the 2023 CHI Conference on Human Factors in Computing Systems10.1145/3544548.3581308(1-19)Online publication date: 19-Apr-2023
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