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- abstractAugust 2021
Online Advertising Incrementality Testing And Experimentation: Industry Practical Lessons
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 4027–4028https://doi.org/10.1145/3447548.3470819Online advertising has historically been approached as user targeting and ad-to-user matching problems within sophisticated optimization algorithms. As the research area and ad tech industry have progressed over the last couple of decades, advertisers ...
- abstractAugust 2021
From Tables to Knowledge: Recent Advances in Table Understanding
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 4060–4061https://doi.org/10.1145/3447548.3470809A wealth of human knowledge is expressed in structured tables, across web pages, scientific articles, spreadsheets, and databases. This wealth of knowledge is mirrored by diversity in the vast number of layout structures, content types, formats, and ...
- abstractAugust 2021
Causal Inference from Network Data
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 4096–4097https://doi.org/10.1145/3447548.3470795This tutorial presents state-of-the-art research on causal inference from network data in the presence of interference. We start by motivating research in this area with real-world applications, such as measuring influence in social networks and market ...
- keynoteAugust 2021
On the Nature of Data Science
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPage 4https://doi.org/10.1145/3447548.3469651One can hear "Data Science" defined as a synonym for machine learning or as a branch of Statistics. I shall argue that it is far more than that; it is the natural evolution of the technology of very large-scale data management to solve problems in ...
- abstractAugust 2021
MiLeTS'21: 7th KDD Workshop on Mining and Learning from Time Series
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 4151–4152https://doi.org/10.1145/3447548.3469485Time series data are ubiquitous. Rapid advances in diverse sensing technologies, ranging from remote sensors to wearables and social sensing, are generating a rapid growth in the size and complexity of time series archives. This has resulted in a ...
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- abstractAugust 2021
Workshop on Online and Adaptative Recommender Systems (OARS)
- Xiquan Cui,
- Estelle Afshar,
- Khalifeh Al-Jadda,
- Srijan Kumar,
- Julian McAuley,
- Tao Ye,
- Kamelia Aryafar,
- Vachik Dave,
- Mohammad Korayem
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 4116–4117https://doi.org/10.1145/3447548.3469472Many recommender systems deployed in the real world rely on categorical user-profiles and/or pre-calculated recommendation actions that stay static during a user session. Recent trends suggest that recommender systems should model user intent in real ...
- abstractAugust 2021
Bayesian Causal Inference for Real World Interactive Systems
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 4114–4115https://doi.org/10.1145/3447548.3469447Machine learning has allowed many systems that we interact with to improve performance and personalize. Recommender systems in particular are one of the largest users of machine learning in production environments that have improved performance of real-...
- research-articleAugust 2021
Off-Policy Evaluation via Adaptive Weighting with Data from Contextual Bandits
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 2125–2135https://doi.org/10.1145/3447548.3467456It has become increasingly common for data to be collected adaptively, for example using contextual bandits. Historical data of this type can be used to evaluate other treatment assignment policies to guide future innovation or experiments. However, ...
- research-articleAugust 2021
Mitigating Performance Saturation in Neural Marked Point Processes: Architectures and Loss Functions
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 986–994https://doi.org/10.1145/3447548.3467436Attributed event sequences are commonly encountered in practice. A recent research line focuses on incorporating neural networks with the statistical model--marked point processes, which is the conventional tool for dealing with attributed event ...
- research-articleAugust 2021
Needle in a Haystack: Label-Efficient Evaluation under Extreme Class Imbalance
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1180–1190https://doi.org/10.1145/3447548.3467435Important tasks like record linkage and extreme classification demonstrate extreme class imbalance, with 1 minority instance to every 1 million or more majority instances. Obtaining a sufficient sample of all classes, even just to achieve statistically-...
- research-articleAugust 2021
Uplift Modeling with Generalization Guarantees
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 55–65https://doi.org/10.1145/3447548.3467395In this paper, we consider the task of ranking individuals based on the potential benefit of being "treated" (e.g. by a drug or exposure to recommendations or ads), referred to as Uplift Modeling in the literature. This application has gained a surge of ...
- research-articleAugust 2021
Choice Set Confounding in Discrete Choice
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1571–1581https://doi.org/10.1145/3447548.3467378Standard methods in preference learning involve estimating the parameters of discrete choice models from data of selections (choices) made by individuals from a discrete set of alternatives (the choice set). While there are many models for individual ...
- research-articleAugust 2021
Statistical Models Coupling Allows for Complex Local Multivariate Time Series Analysis
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1593–1603https://doi.org/10.1145/3447548.3467362The increased availability of multivariate time-series asks for the development of suitable methods able to holistically analyse them. To this aim, we propose a novel flexible method for data-mining, forecasting and causal patterns detection that ...
- research-articleAugust 2021
Bavarian: Betweenness Centrality Approximation with Variance-Aware Rademacher Averages
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 196–206https://doi.org/10.1145/3447548.3467354We present Bavarian, a collection of sampling-based algorithms for approximating the Betweenness Centrality (BC) of all vertices in a graph. Our algorithms use Monte-Carlo Empirical Rademacher Averages (MCERAs), a concept from statistical learning ...
- research-articleAugust 2021
Individual Treatment Prescription Effect Estimation in a Low Compliance Setting
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1399–1409https://doi.org/10.1145/3447548.3467343Individual Treatment Effect (ITE) estimation is an extensively researched problem, with applications in various domains. We model the case where there exists heterogeneous non-compliance to a randomly assigned treatment, a typical situation in health (...
- research-articleAugust 2021
Quantifying Uncertainty in Deep Spatiotemporal Forecasting
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1841–1851https://doi.org/10.1145/3447548.3467325Deep learning is gaining increasing popularity for spatiotemporal forecasting. However, prior works have mostly focused on point estimates without quantifying the uncertainty of the predictions. In high stakes domains, being able to generate ...
- research-articleAugust 2021
Accurate Multivariate Stock Movement Prediction via Data-Axis Transformer with Multi-Level Contexts
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 2037–2045https://doi.org/10.1145/3447548.3467297How can we efficiently correlate multiple stocks for accurate stock movement prediction? Stock movement prediction has received growing interest in data mining and machine learning communities due to its substantial impact on financial markets. One way ...
- research-articleAugust 2021
Fast and Accurate Partial Fourier Transform for Time Series Data
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1309–1318https://doi.org/10.1145/3447548.3467293Given a time-series vector, how can we efficiently detect anomalies? A widely used method is to use Fast Fourier transform (FFT) to compute Fourier coefficients, take first few coefficients while discarding the remaining small coefficients, and ...
- research-articleAugust 2021
S-LIME: Stabilized-LIME for Model Explanation
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 2429–2438https://doi.org/10.1145/3447548.3467274An increasing number of machine learning models have been deployed in domains with high stakes such as finance and healthcare. Despite their superior performances, many models are black boxes in nature which are hard to explain. There are growing ...
- research-articleAugust 2021
Explaining Algorithmic Fairness Through Fairness-Aware Causal Path Decomposition
KDD '21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery & Data MiningPages 1287–1297https://doi.org/10.1145/3447548.3467258Algorithmic fairness has aroused considerable interests in data mining and machine learning communities recently. So far the existing research has been mostly focusing on the development of quantitative metrics to measure algorithm disparities across ...