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Crystallizations in the blizzard: contrasting informal emergency collaboration in Facebook groups

Published: 14 October 2012 Publication History

Abstract

This paper presents a comparative case study of improvised social media use in response to an emergency situation. The study focuses on a severe blizzard on the island of Bornholm, Denmark, which left hundreds snowbound for more than a week. Within a period of 10 days, two public Facebook groups showed a burst of intense activity. Combining content analysis of these online interactions and interviews with group members and authorities on Bornholm, the study demonstrates how divergent perspectives on the blizzard were collectively articulated in these two groups. While the members of one group self-organized to support each other in response to feeling overlooked by public authorities, the other group saw the snowstorm as an exciting spectacle. While the widely used notion of altruistic communities explain some of the activity in the groups, the concept does not capture how emergent groups construct emergencies in diverging ways. The analysis demonstrates how an entanglement of social and physical contexts influenced user adaptation of the Facebook platform. These dynamics must be recognized and understood better in order to design information technology that aids emergent groups in future emergencies.

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cover image ACM Other conferences
NordiCHI '12: Proceedings of the 7th Nordic Conference on Human-Computer Interaction: Making Sense Through Design
October 2012
834 pages
ISBN:9781450314824
DOI:10.1145/2399016
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Published: 14 October 2012

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Author Tags

  1. Facebook
  2. altruistic communities
  3. computer-mediated communication
  4. emergency
  5. emergent groups
  6. social media

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Overall Acceptance Rate 379 of 1,572 submissions, 24%

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  • (2024)From plan to practice: Interorganizational crisis response networks from governmental guidelines and real‐world collaborations during hurricane eventsJournal of Contingencies and Crisis Management10.1111/1468-5973.1260132:3Online publication date: 27-Jul-2024
  • (2024)The tensions of crowdsourcing disaster response in disaster‐specific Facebook groups after the Camp FireRisk, Hazards & Crisis in Public Policy10.1002/rhc3.1229915:2(261-283)Online publication date: 24-Apr-2024
  • (2022)Entanglements of Identity and Resilience in the Camp Fire’s Network of Disaster-Specific Facebook GroupsMedia and Communication10.17645/mac.v10i2.503810:2(5-17)Online publication date: 29-Apr-2022
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