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Modeling Retail Transaction Data for Personalized Shopping Recommendation

Published: 03 November 2014 Publication History

Abstract

Retail transaction data conveys rich preference information on brands and goods from customers. How to mine the transaction data to provide personalized recommendation to customers becomes a critical task for retailers. Previous recommendation methods either focus on the user-product matrix and ignore the transactions, or only use the partial information of transactions, leading to inferior performance in recommendation. Inspired by association rule mining, we introduce association pattern as a basic unit to capture the correlation between products from both intra- and intertransactions. A Probabilistic model over the Association Patterns (PAP for short) is then employed to learn the potential shopping interests and also to provide personalized recommendations. Experimental results on two real world retail data sets show that our proposed method can outperform the state-of-the-art recommendation methods.

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Cited By

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  • (2022)Understanding and Learning from User Behavior for Recommendation in Multi-channel RetailAdvances in Information Retrieval10.1007/978-3-030-99739-7_56(455-462)Online publication date: 10-Apr-2022
  • (2021)Retail Customer Native Baskets CreationHandbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry10.4018/978-1-7998-6985-6.ch008(168-191)Online publication date: 25-Jun-2021
  • (2021)Understanding Multi-channel Customer Behavior in RetailProceedings of the 30th ACM International Conference on Information & Knowledge Management10.1145/3459637.3482208(2867-2871)Online publication date: 26-Oct-2021
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    cover image ACM Conferences
    CIKM '14: Proceedings of the 23rd ACM International Conference on Conference on Information and Knowledge Management
    November 2014
    2152 pages
    ISBN:9781450325981
    DOI:10.1145/2661829
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Published: 03 November 2014

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    Author Tags

    1. association pattern
    2. probabilistic model
    3. recommendation

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    CIKM '14 Paper Acceptance Rate 175 of 838 submissions, 21%;
    Overall Acceptance Rate 1,861 of 8,427 submissions, 22%

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    Cited By

    View all
    • (2022)Understanding and Learning from User Behavior for Recommendation in Multi-channel RetailAdvances in Information Retrieval10.1007/978-3-030-99739-7_56(455-462)Online publication date: 10-Apr-2022
    • (2021)Retail Customer Native Baskets CreationHandbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry10.4018/978-1-7998-6985-6.ch008(168-191)Online publication date: 25-Jun-2021
    • (2021)Understanding Multi-channel Customer Behavior in RetailProceedings of the 30th ACM International Conference on Information & Knowledge Management10.1145/3459637.3482208(2867-2871)Online publication date: 26-Oct-2021
    • (2021)Interactive Sequential Basket Recommendation by Learning Basket Couplings and Positive/Negative FeedbackACM Transactions on Information Systems10.1145/344436839:3(1-26)Online publication date: 23-Feb-2021
    • (2020)Predicting purchase probability of retail items using an ensemble learning approach and historical data2020 19th IEEE International Conference on Machine Learning and Applications (ICMLA)10.1109/ICMLA51294.2020.00118(723-728)Online publication date: Dec-2020
    • (2020)Interpretable Next Basket Prediction Boosted with Representative Recipes2020 IEEE Second International Conference on Cognitive Machine Intelligence (CogMI)10.1109/CogMI50398.2020.00018(62-71)Online publication date: Oct-2020
    • (2020)PAI-BPR: Personalized Outfit Recommendation Scheme with Attribute-wise Interpretability2020 IEEE Sixth International Conference on Multimedia Big Data (BigMM)10.1109/BigMM50055.2020.00039(221-230)Online publication date: Sep-2020
    • (2020)A Survey of Researches on Personalized Bundle Recommendation TechniquesMachine Learning for Cyber Security10.1007/978-3-030-62460-6_26(290-304)Online publication date: 8-Oct-2020
    • (2019)Knowledge Graph Enhanced Community Detection and CharacterizationProceedings of the Twelfth ACM International Conference on Web Search and Data Mining10.1145/3289600.3291031(51-59)Online publication date: 30-Jan-2019
    • (2019)Personalized Market Basket Prediction with Temporal Annotated Recurring SequencesIEEE Transactions on Knowledge and Data Engineering10.1109/TKDE.2018.287258731:11(2151-2163)Online publication date: 1-Nov-2019
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