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Agent-based Modeling of Large-scale Complex Social Interactions

Published: 10 June 2015 Publication History

Abstract

Modeling complex human social interactions is an important part in agent-based social simulation research. For example, results of interactions (negotiations) for scheduling joint social activities could influence the future plans of the involved individuals, which has a great impact on the researches such as activity-based travel demand analysis and agent-based epidemic models. To describe these interactions is a rather difficult task than it may seem, in particular when the system has a very large scale (millions of individuals). Current research efforts ignore or simplify the negotiation/coordination part of the social interactions in order to reduce complexity, either by using fixed and predefined human daily schedules as input or by constraining the joint social activities (interaction purposes) into several specific types (e.g. eating out). In this paper, we describe an agent-based approach to model large-scale complex social interactions, by which individuals can discuss the duration and location of the coming social activities and make decisions about their attendance. We conducted a simulation experiment including nearly 20 million agents with complex social interactions on the basis of dynamic generation of friendship networks to realize this approach, and the simulation results comply with some social interaction phenomena.

References

[1]
K. R. Bisset, X. Feng, M. Marathe, and S. Yardi. Modeling interaction between individuals, social networks and public policy to support public health epidemiology. In Proceedings of the 2009 Winter Simulation Conference (WSC), pages 2020--2031, Austin, TX, USA, 13-16 Dec. 2009. IEEE.
[2]
P. H. Jacobs, N. A. Lang, and A. Verbraeck. D-SOL: A Distributed JAVA based Discrete Event Simulation Architecture. In Proceedings of the 2002 Winter Simulation Conference, pages 793--800, San Diego, California, USA, 8-11 Dec. 2002. IEEE.
[3]
N. Ronald, T. Arentze, and H. Timmermans. Modeling social interactions between individuals for joint activity scheduling. Transportation Research Part B: Methodological, 46(2):276--290, 2012.
[4]
P. Stroud and S. D. Valle. Spatial dynamics of pandemic influenza in a massive artificial society. Journal of Artificial Societies and Social Simulation, 10(4):1--18, 2007.

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  1. Agent-based Modeling of Large-scale Complex Social Interactions

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    cover image ACM Conferences
    SIGSIM PADS '15: Proceedings of the 3rd ACM SIGSIM Conference on Principles of Advanced Discrete Simulation
    June 2015
    300 pages
    ISBN:9781450335836
    DOI:10.1145/2769458
    Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

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    New York, NY, United States

    Publication History

    Published: 10 June 2015

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    Author Tags

    1. large-scale social interactions
    2. social networks
    3. social simulation

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    SIGSIM PADS '15 Paper Acceptance Rate 35 of 60 submissions, 58%;
    Overall Acceptance Rate 398 of 779 submissions, 51%

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