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Search Result Reranking with Visual and Structure Information Sources

Published: 26 June 2019 Publication History

Abstract

Relevance estimation is among the most important tasks in the ranking of search results. Current methodologies mainly concentrate on text matching, link analysis, and user behavior models. However, users judge the relevance of search results directly from Search Engine Result Pages (SERPs), which provide valuable signals for reranking. In this article, we propose two different approaches to aggregate the visual, structure, as well as textual information sources of search results in relevance estimation. The first one is a late-fusion framework named Joint Relevance Estimation model (JRE). JRE estimates the relevance independently from screenshots, textual contents, and HTML source codes of search results and jointly makes the final decision through an inter-modality attention mechanism. The second one is an early-fusion framework named Tree-based Deep Neural Network (TreeNN), which embeds the texts and images into the HTML parse tree through a recursive process. To evaluate the performance of the proposed models, we construct a large-scale practical Search Result Relevance (SRR) dataset that consists of multiple information sources and relevance labels of over 60,000 search results. Experimental results show that the proposed two models achieve better performance than state-of-the-art ranking solutions as well as the original rankings of commercial search engines.

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  1. Search Result Reranking with Visual and Structure Information Sources

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    Published In

    cover image ACM Transactions on Information Systems
    ACM Transactions on Information Systems  Volume 37, Issue 3
    July 2019
    335 pages
    ISSN:1046-8188
    EISSN:1558-2868
    DOI:10.1145/3320115
    Issue’s Table of Contents
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 26 June 2019
    Accepted: 01 April 2019
    Revised: 01 March 2019
    Received: 01 August 2018
    Published in TOIS Volume 37, Issue 3

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    Author Tags

    1. Multimodal
    2. information retrieval
    3. ranking
    4. relevance

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    • Research
    • Refereed

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    • National Key Basic Research Program
    • Natural Science Foundation of China

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    Cited By

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    • (2023)Generalized Matrix Local Low Rank Representation by Random Projection and Submatrix PropagationProceedings of the 29th ACM SIGKDD Conference on Knowledge Discovery and Data Mining10.1145/3580305.3599361(390-401)Online publication date: 6-Aug-2023
    • (2023)User Behavior Simulation for Search Result Re-rankingACM Transactions on Information Systems10.1145/351146941:1(1-35)Online publication date: 20-Jan-2023
    • (2023)KR-GCN: Knowledge-Aware Reasoning with Graph Convolution Network for Explainable RecommendationACM Transactions on Information Systems10.1145/351101941:1(1-27)Online publication date: 20-Jan-2023
    • (2021)Bayesian Additive Matrix Approximation for Social RecommendationACM Transactions on Knowledge Discovery from Data10.1145/345139116:1(1-34)Online publication date: 20-Jul-2021
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