Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
skip to main content
10.1145/3352411.3352421acmotherconferencesArticle/Chapter ViewAbstractPublication PagesdsitConference Proceedingsconference-collections
research-article

Prediction of Tariff Package Model Using ROF-LGB Algorithm

Published: 19 July 2019 Publication History

Abstract

With the slowing growth of the telecommunication market and the intense competition for existing customers, Customer Churn Management has become a crucial task for all mobile network operators. Recommendation models based on customer behaviors are widely used by operators to provide diverse telecom tariff packages for suitable people and thus improve customer satisfaction. To address the low precision rate and data granularity of prior studies, this study combined rotation forest (ROF) and LightGBM and construct a hybrid algorithm (ROF-LGB). Grid search method was used in parameter tuning, and ten-fold cross-validation method was used to prevent overfitting. Using mobile data generated by operators, ROF-LGB method was tested and compared with other five traditional machine learning methods. The results showed that ROF-LGB method achieved better performance with better precision rate and execution efficiency in telecom tariff package recommendation.

References

[1]
Huang B, Kechadi M T and Buckley B. 2012. Customer churn prediction in telecommunications. Expert Systems with Application. 39, 1, 1414--1425.
[2]
Vafeiadis T, Diamantaras K I and Sarigiannidis G, et al. 2015. A comparison of machine learning techniques for customer churn prediction. Simulation Modelling Practice and Theory. 55: 1--9.
[3]
Aheleroff S. 2011. Customer segmentation for a mobile telecommunications company based on service usage behavior. In International Conference on Data Mining & Intelligent Information Technology Applications. Coloane, Macao, 308--313.
[4]
Kolarovszki P, Tengler J and Majerčáková M. 2016. The new model of customer segmentation in postal enterprises. Procedia-Social and Behavioral Sciences. 230: 121--127.
[5]
Basaran A A, Cetinkaya M and Bagdadioglu N. 2014. Operator choice in the mobile telecommunications market: Evidence from Turkish urban population. Telecommunications Policy. 38, 1, 1--13.
[6]
Su Z X. 2015. Study on the evaluation of telecom operator's mobile service package based on AHP method. Telecom Engineering Technics and Standardization. 28, 4, 50--53.
[7]
Gao X, Cao Z and Zhang X. 2017. Research on the recommendation of mobile phone tariff package based on time series analysis. In 2017 6th International Conference on Computer Science and Network Technology (ICCSNT). Dalian, China, 213--217.
[8]
Shuochen X, Lianju N and Wenying Z. 2017. Study of matching model between tariff package and user behavior. The Journal of China Universities of Posts and Telecommunications. 24, 3, 91--96.
[9]
Miao Y H, Tang J F and Zhang T J. 2013. Behavior prediction of telecom consumers choice with packages based on improved MNL model considering reference dependent. Systems Engineering. 31, 6, 78--82.
[10]
Ke G, Meng Q and Finley T, et al. 2017. Lightgbm: A highly efficient gradient boosting decision tree. In Advances in Neural Information Processing Systems. Long Beach, California, United States, 3146--3154

Cited By

View all
  • (2021)A Time Series Combined Forecasting Model Based on Prophet-LGBM2021 2nd International Conference on Artificial Intelligence and Information Systems10.1145/3469213.3470280(1-6)Online publication date: 28-May-2021
  • (2021)A Transfer Learning Method for the Protection of Geographical Indication in China Using an Electronic Nose for the Identification of Xihu Longjing TeaIEEE Sensors Journal10.1109/JSEN.2020.304853421:6(8065-8077)Online publication date: 15-Mar-2021
  • (2020)Prediction of Soil-Available Potassium Content with Visible Near-Infrared Ray Spectroscopy of Different Pretreatment Transformations by the Boosting AlgorithmsApplied Sciences10.3390/app1004152010:4(1520)Online publication date: 23-Feb-2020

Recommendations

Comments

Information & Contributors

Information

Published In

cover image ACM Other conferences
DSIT 2019: Proceedings of the 2019 2nd International Conference on Data Science and Information Technology
July 2019
280 pages
ISBN:9781450371414
DOI:10.1145/3352411
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

In-Cooperation

  • The Hong Kong Polytechnic: The Hong Kong Polytechnic University
  • Natl University of Singapore: National University of Singapore

Publisher

Association for Computing Machinery

New York, NY, United States

Publication History

Published: 19 July 2019

Permissions

Request permissions for this article.

Check for updates

Author Tags

  1. LightGBM
  2. Prediction
  3. ROF-LGB
  4. Tariff Package

Qualifiers

  • Research-article
  • Research
  • Refereed limited

Conference

DSIT 2019

Acceptance Rates

DSIT 2019 Paper Acceptance Rate 43 of 95 submissions, 45%;
Overall Acceptance Rate 114 of 277 submissions, 41%

Contributors

Other Metrics

Bibliometrics & Citations

Bibliometrics

Article Metrics

  • Downloads (Last 12 months)8
  • Downloads (Last 6 weeks)0
Reflects downloads up to 16 Oct 2024

Other Metrics

Citations

Cited By

View all
  • (2021)A Time Series Combined Forecasting Model Based on Prophet-LGBM2021 2nd International Conference on Artificial Intelligence and Information Systems10.1145/3469213.3470280(1-6)Online publication date: 28-May-2021
  • (2021)A Transfer Learning Method for the Protection of Geographical Indication in China Using an Electronic Nose for the Identification of Xihu Longjing TeaIEEE Sensors Journal10.1109/JSEN.2020.304853421:6(8065-8077)Online publication date: 15-Mar-2021
  • (2020)Prediction of Soil-Available Potassium Content with Visible Near-Infrared Ray Spectroscopy of Different Pretreatment Transformations by the Boosting AlgorithmsApplied Sciences10.3390/app1004152010:4(1520)Online publication date: 23-Feb-2020

View Options

Get Access

Login options

View options

PDF

View or Download as a PDF file.

PDF

eReader

View online with eReader.

eReader

Media

Figures

Other

Tables

Share

Share

Share this Publication link

Share on social media