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Sentiment Analysis of Fashion Related Posts in Social Media

Published: 15 February 2022 Publication History
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  • Abstract

    The role of social media in fashion industry has been blooming as the years have continued on. In this work, we investigate sentiment analysis for fashion related posts in social media platforms. There are two main challenges of this task. On the first place, information of different modalities must be jointly considered to make the final predictions. On the second place, some unique fashion related attributes should be taken into account. While most existing works focus on traditional multimodal sentiment analysis, they always fail to exploit the fashion related attributes in this task. We propose a novel framework that jointly leverages the image vision, post text, as well as fashion attribute modality to determine the sentiment category. One characteristic of our model is that it extracts fashion attributes and integrates them with the image vision information for effective representation. Furthermore, it exploits the mutual relationship between the fashion attributes and the post texts via a mutual attention mechanism. Since there is no existing dataset for this task, we prepare a large-scale sentiment analysis dataset of over 12k fashion related social media posts. Extensive experiments are conducted to demonstrate the effectiveness of our model.

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    Cited By

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    • (2024)Semantic labeling of social big media using distributed online robust classificationEngineering Applications of Artificial Intelligence10.1016/j.engappai.2024.107928132(107928)Online publication date: Jun-2024
    • (2023)Dual-Track Lifelong Machine Learning-Based Fine-Grained Product Quality AnalysisApplied Sciences10.3390/app1303124113:3(1241)Online publication date: 17-Jan-2023
    • (2023)Segmenting and Targeting Fashion Consumers Using Social Media: A Study of Consumer BehaviourJournal of Creative Communications10.1177/09732586231203848Online publication date: 29-Oct-2023
    • Show More Cited By

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      cover image ACM Conferences
      WSDM '22: Proceedings of the Fifteenth ACM International Conference on Web Search and Data Mining
      February 2022
      1690 pages
      ISBN:9781450391320
      DOI:10.1145/3488560
      Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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      Published: 15 February 2022

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      Author Tags

      1. fashion sentiment analysis
      2. multimodal sentiment analysis
      3. social media mining

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      • (2024)Semantic labeling of social big media using distributed online robust classificationEngineering Applications of Artificial Intelligence10.1016/j.engappai.2024.107928132(107928)Online publication date: Jun-2024
      • (2023)Dual-Track Lifelong Machine Learning-Based Fine-Grained Product Quality AnalysisApplied Sciences10.3390/app1303124113:3(1241)Online publication date: 17-Jan-2023
      • (2023)Segmenting and Targeting Fashion Consumers Using Social Media: A Study of Consumer BehaviourJournal of Creative Communications10.1177/09732586231203848Online publication date: 29-Oct-2023
      • (2023)A Novel Framework for High-category Coverage Clothing Recommendation System Based on Sentiment Analysis2023 IEEE 23rd International Conference on Software Quality, Reliability, and Security Companion (QRS-C)10.1109/QRS-C60940.2023.00093(752-758)Online publication date: 22-Oct-2023
      • (2023)Using Social Media Analytics for Extracting Fashion Trends of Preowned Fashion ClothesAdvances in Intelligent Manufacturing and Service System Informatics10.1007/978-981-99-6062-0_15(149-160)Online publication date: 2-Oct-2023

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