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MISSRec: Pre-training and Transferring Multi-modal Interest-aware Sequence Representation for Recommendation

Published: 27 October 2023 Publication History

Abstract

The goal of sequential recommendation (SR) is to predict a user's potential interested items based on her/his historical interaction sequences. Most existing sequential recommenders are developed based on ID features, which, despite their widespread use, often underperform with sparse IDs and struggle with the cold-start problem. Besides, inconsistent ID mappings hinder the model's transferability, isolating similar recommendation domains that could have been co-optimized. This paper aims to address these issues by exploring the potential of multi-modal information in learning robust and generalizable sequence representations. We propose MISSRec, a multi-modal pre-training and transfer learning framework for SR. On the user side, we design a Transformer-based encoder-decoder model, where the contextual encoder learns to capture the sequence-level multi-modal synergy while a novel interest-aware decoder is developed to grasp item-modality-interest relations for better sequence representation. On the candidate item side, we adopt a dynamic fusion module to produce user-adaptive item representation, providing more precise matching between users and items. We pre-train the model with contrastive learning objectives and fine-tune it in an efficient manner. Extensive experiments demonstrate the effectiveness and flexibility of MISSRec, promising an practical solution for real-world recommendation scenarios.

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cover image ACM Conferences
MM '23: Proceedings of the 31st ACM International Conference on Multimedia
October 2023
9913 pages
ISBN:9798400701085
DOI:10.1145/3581783
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Published: 27 October 2023

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Author Tags

  1. interest-aware sequence representation
  2. multi-modal sequential recommendation
  3. parameter-efficient fine-tuning
  4. pre-training

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MM '23: The 31st ACM International Conference on Multimedia
October 29 - November 3, 2023
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