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Comparison of interestingness functions for learning web usage patterns

Published: 04 November 2002 Publication History

Abstract

Livelink is a collaborative intranet, extranet and e-business application that enables employees and business partners of an organization to capture, share and reuse business information and knowledge. The usage of the Livelink software has been recorded by the Livelink Web server in its log files. We present an application of data mining techniques to the Livelink Web usage data. In particular, we focus on how to find interesting association rules and sequential patterns from the Livelink log files. A number of interestingness measures are used in our application to identify interesting rules and patterns. We present a comparison of these measures based on the feedback from domain experts. Some of the interestingness measures are found to be better than others.

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Hilderman, R.J. and Hamilton, H.J., Evaluation of Interestingness Measures for Ranking Discovered Knowledge. In Cheung, D., Williams, G.J., and Li, Q. (eds.), Proceedings of the 5th Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD'01), Lecture Notes in Computer Science, Springer-Verlag, Hong Kong, April, 2001, pp. 247--259.]]
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Shah, D., Lakshmanan, L.V.S., Ramamritham, K. and Sudarshan, S., "Interestingness and Pruning of Mined Patterns". ACM SIGMOD Workshop on Research Issues in Data Mining and Knowledge Discovery, May 1999.]]
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    cover image ACM Conferences
    CIKM '02: Proceedings of the eleventh international conference on Information and knowledge management
    November 2002
    704 pages
    ISBN:1581134924
    DOI:10.1145/584792
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Published: 04 November 2002

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    Author Tags

    1. association rules
    2. data mining
    3. interestingness measures
    4. sequential patterns
    5. web usage mining

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    • (2016)Coverage Patterns-Based Approach to Allocate Advertisement Slots for Display AdvertisingWeb Engineering10.1007/978-3-319-38791-8_9(152-169)Online publication date: 25-May-2016
    • (2015)A Memory Efficient Algorithm with Enhance Preprocessing Technique for Web Usage MiningEmerging ICT for Bridging the Future - Proceedings of the 49th Annual Convention of the Computer Society of India CSI Volume 210.1007/978-3-319-13731-5_65(601-608)Online publication date: 2015
    • (2014)A Memory Efficient Algorithm with Enhance Preprocessing Technique for Web Usage MiningProceedings of the 2014 International Conference on Information and Communication Technology for Competitive Strategies10.1145/2677855.2677902(1-6)Online publication date: 14-Nov-2014
    • (2013)Closeness Preference - A new interestingness measure for sequential rules miningKnowledge-Based Systems10.1016/j.knosys.2013.01.02544(48-56)Online publication date: 1-May-2013
    • (2013)Pattern-based solution risk model for strategic IT outsourcingProceedings of the 13th international conference on Advances in Data Mining: applications and theoretical aspects10.1007/978-3-642-39736-3_5(55-69)Online publication date: 16-Jul-2013
    • (2013)Web Usage Mining: Discovering Usage Patterns for Web ApplicationsAdvanced Techniques in Web Intelligence-210.1007/978-3-642-33326-2_4(75-104)Online publication date: 2013
    • (2012)Sequence Pattern Mining for Web LogsPattern Discovery Using Sequence Data Mining10.4018/978-1-61350-056-9.ch014(237-243)Online publication date: 2012
    • (2011)Mining actionable partial orders in collections of sequencesProceedings of the 2011 European conference on Machine learning and knowledge discovery in databases - Volume Part I10.5555/2034063.2034115(613-528)Online publication date: 5-Sep-2011
    • (2011)Mining Web navigation patterns with a path traversal graphExpert Systems with Applications: An International Journal10.1016/j.eswa.2010.12.05838:6(7112-7122)Online publication date: 1-Jun-2011
    • (2011)Mining actionable partial orders in collections of sequencesProceedings of the 2011th European Conference on Machine Learning and Knowledge Discovery in Databases - Volume Part I10.1007/978-3-642-23780-5_49(613-628)Online publication date: 5-Sep-2011
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