HELPing writer and product team communication through online document design

As technology advances, software companies must reevaluate and adapt their policies toward product development. The specific product addressed in this paper is an Asset/Liability Management System (ALMS) for the financial industry. The project involves ...

Although many researchers in information systems and marketing have studied the effect of product reviews on sales, few have looked at their effect on product returns. We hypothesize that, by reducing product uncertainty, product reviews affect the ...

• Two two-way fixed effect models are constructed to analyze the influence of online reviews on the sales of high-involvement products.

Online reviews are considered free sales assistance and play an important role in consumers’ purchasing decisions. Most research on the effect of online reviews on product sales has focused on low-involvement products, while research ...