The app edition only contains basic admin features to edit your own data structure. Enhavo is a content management system. It's a open source PHP project based on the fullstack Symfony framework and uses awesome Sylius components to serve a very flexible software, that can handle most of complex data structure with a clean and usability interface.
$ composer create-project enhavo/enhavo-app enhavo
$ cd enhavo
$ composer install
$ yarn install
$ yarn routes:dump
$ yarn encore dev
$ bin/console fos:user:create admin@enhavo.com admin@enhavo.com password --super-admin
For further information read the docs