This journal examines the role of the management control system in implementing Relationship Mark... more This journal examines the role of the management control system in implementing Relationship Marketing strategies at Rara Konveksi in Donorejo Village, Kedungwaru District. This research aims to understand how the management control system contributes to the successful implementation of Relationship Marketing strategies in the micro-scale convection business environment at the village level. The research method used involves case studies with in-depth interviews and focused observations of Rara Konveksi's business processes. The research results highlight certain aspects of the management control system that provide critical support to the development of customer relationships in the context of Relationship Marketing strategies. These findings can provide valuable insights for small and medium business practitioners and researchers in the field of marketing strategy and management.
This journal discusses the role of accounting information systems in improving the efficiency and... more This journal discusses the role of accounting information systems in improving the efficiency and accuracy of company financial management. The aim of this research is to determine the impact of using accounting information systems in companies on operational efficiency and accuracy of financial information. The research method includes case analysis and surveys of companies that have implemented an accounting information system. The findings show that the implementation of an accounting information system makes a significant contribution to increasing the efficiency of the company's financial management process and increasing the accuracy of the financial information produced.
This journal examines the role of the management control system in implementing Relationship Mark... more This journal examines the role of the management control system in implementing Relationship Marketing strategies at Rara Konveksi in Donorejo Village, Kedungwaru District. This research aims to understand how the management control system contributes to the successful implementation of Relationship Marketing strategies in the micro-scale convection business environment at the village level. The research method used involves case studies with in-depth interviews and focused observations of Rara Konveksi's business processes. The research results highlight certain aspects of the management control system that provide critical support to the development of customer relationships in the context of Relationship Marketing strategies. These findings can provide valuable insights for small and medium business practitioners and researchers in the field of marketing strategy and management.
This journal discusses the role of accounting information systems in improving the efficiency and... more This journal discusses the role of accounting information systems in improving the efficiency and accuracy of company financial management. The aim of this research is to determine the impact of using accounting information systems in companies on operational efficiency and accuracy of financial information. The research method includes case analysis and surveys of companies that have implemented an accounting information system. The findings show that the implementation of an accounting information system makes a significant contribution to increasing the efficiency of the company's financial management process and increasing the accuracy of the financial information produced.
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