Purpose of the study: There is considerable debate on smartphone addiction and its relationship w... more Purpose of the study: There is considerable debate on smartphone addiction and its relationship with behavioral outcomes however in literature there is only one meta-analysis in the country-specific context and none in the South Korean context. Ranked 6th based on smartphone penetration in the world it is imperative to quantify the association. Methodology: A systematic review was conducted to collect published sources about smartphone addiction and its relationships with behavioral outcomes. The identified sources were evaluated for appropriateness and inclusion in the meta-analysis was made. Thirty-one studies were included in the Meta-analysis providing data from 32 samples (n=11,002) and presented associations with 13 behavioral outcomes. Main Findings: Meta-analytical tests presented a positive and significant relationship between smartphone addiction and the overall subject’s behavioral outcomes. Among the behavioral outcomes identified through the systematic review, six had s...
Purpose of the study: This research intends to find out the role of generativity in green purchas... more Purpose of the study: This research intends to find out the role of generativity in green purchase behavior. Moreover, the mediating roles of environmental concern and pro-social attitude have also been proposed. Methodology: This study was conducted on 689 university students given the sensitivity towards the concepts of generativity, environmental concern, pro-social attitude, and green purchase behavior. The model validity was verified by performing the exploratory factor analysis and confirmatory factor analysis. Finally, to test the hypotheses, hierarchal regression was performed. Main Findings: Results endorsed the positive impact of generativity concern on green purchase behavior. Additionally, the mediating roles of Environmental concern and pro-social attitude were also verified. Applications of this study: This study will be very useful for companies that are offering green products/services. Novelty/Originality of this study: This study distinguishes itself from prior stu...
This study examined the impact of employee empathy on customers’ advocacy directly and indirectly... more This study examined the impact of employee empathy on customers’ advocacy directly and indirectly through customers’ loyalty. Moreover, the interacting effect of customers’ trust was verified between the association of customers’ loyalty and advocacy. The attributes of the proposed model were examined in the context of first line employee and patients’ interactions. A total of 220 responses were collected for analysis from the private hospitals of Peshawar. The model fitness was confirmed through confirmatory factor analysis and hypotheses were examined. Findings confirmed the positive and significant impact of employee empathy on customers’ advocacy. Further, the mediating effect was examined and found that loyalty partially mediates employee empathy and customers’ advocacy. Additionally, trust was found a significant moderator between the association of customer loyalty and advocacy. Furthermore, findings revealed that trust based loyalty significantly and positively mediates empl...
Purpose of the study: There is considerable debate on smartphone addiction and its relationship w... more Purpose of the study: There is considerable debate on smartphone addiction and its relationship with behavioral outcomes however in literature there is only one meta-analysis in the country-specific context and none in the South Korean context. Ranked 6th based on smartphone penetration in the world it is imperative to quantify the association. Methodology: A systematic review was conducted to collect published sources about smartphone addiction and its relationships with behavioral outcomes. The identified sources were evaluated for appropriateness and inclusion in the meta-analysis was made. Thirty-one studies were included in the Meta-analysis providing data from 32 samples (n=11,002) and presented associations with 13 behavioral outcomes. Main Findings: Meta-analytical tests presented a positive and significant relationship between smartphone addiction and the overall subject’s behavioral outcomes. Among the behavioral outcomes identified through the systematic review, six had s...
Purpose of the study: This research intends to find out the role of generativity in green purchas... more Purpose of the study: This research intends to find out the role of generativity in green purchase behavior. Moreover, the mediating roles of environmental concern and pro-social attitude have also been proposed. Methodology: This study was conducted on 689 university students given the sensitivity towards the concepts of generativity, environmental concern, pro-social attitude, and green purchase behavior. The model validity was verified by performing the exploratory factor analysis and confirmatory factor analysis. Finally, to test the hypotheses, hierarchal regression was performed. Main Findings: Results endorsed the positive impact of generativity concern on green purchase behavior. Additionally, the mediating roles of Environmental concern and pro-social attitude were also verified. Applications of this study: This study will be very useful for companies that are offering green products/services. Novelty/Originality of this study: This study distinguishes itself from prior stu...
This study examined the impact of employee empathy on customers’ advocacy directly and indirectly... more This study examined the impact of employee empathy on customers’ advocacy directly and indirectly through customers’ loyalty. Moreover, the interacting effect of customers’ trust was verified between the association of customers’ loyalty and advocacy. The attributes of the proposed model were examined in the context of first line employee and patients’ interactions. A total of 220 responses were collected for analysis from the private hospitals of Peshawar. The model fitness was confirmed through confirmatory factor analysis and hypotheses were examined. Findings confirmed the positive and significant impact of employee empathy on customers’ advocacy. Further, the mediating effect was examined and found that loyalty partially mediates employee empathy and customers’ advocacy. Additionally, trust was found a significant moderator between the association of customer loyalty and advocacy. Furthermore, findings revealed that trust based loyalty significantly and positively mediates empl...
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