The international Journal of Tourism and Hospitality Studies , (IJTHS) O6 U, 2022
This paper aims to investigate the role of innovation in achieving competitive advantage among pr... more This paper aims to investigate the role of innovation in achieving competitive advantage among private airlines in Egypt. Data was collected from four private airlines. To gather data; two versions of the surveys were distributed. The first was for airlines' executives and consultants, and the second was for passengers. While 34 valid surveys were collected from the airlines' executives, a total of 310 valid surveys were collected from passengers. The results showed there is a statistically significant relationship between the elements of innovation and competitive advantage in airlines. The study provides the Egyptian government with recommendations on paying more attention to developing the innovation system and embedding its culture in society. Secondly, recommendations directed at top management in airlines include: matching on-board services to today's passengers' interests and adopting features such as online food ordering and pre-ordering meals. Additionally, to adopt technological innovation such as AI-based improvements and the AI-enabled food waste management system.
The Grand Egyptian Museum is considered one of the most important civilizational projects in the ... more The Grand Egyptian Museum is considered one of the most important civilizational projects in the current century, as for its unique location, features, and cultural importance. The research was focusing on: Definition of Museums, Importance of Museums in Tourism Destinations, the GEM Importance, its role in promoting the International Tourism to Egypt. The study aims to identify the unique features of the GEM, illustrate its economic and tourism benefits, and mention the importance of opening the GEM in increasing and promoting the international tourism to Egypt. The study examines three research questions:(1)What are the most important features of the GEM that distinguished it from other museums worldwide?, (2)What is the role of the GEM in promoting the international tourism to Egypt?, (3) How can tourism organizations in Egypt benefit from the opening of the GEM in marketing Egyptian Tourism effectively?. Descriptive research with quantitative and qualitative methods were used, s...
Journal of Association of Arab Universities for Tourism and Hospitality, Suez Canal University, 2021
The Grand Egyptian Museum is considered one of the most important civilizational projects in the ... more The Grand Egyptian Museum is considered one of the most important civilizational projects in the current century, as for its unique location, features, and cultural importance. The research was focusing on: Definition of Museums, Importance of Museums in Tourism Destinations, the GEM Importance, its role in promoting the International Tourism to Egypt.The study aims to identify the unique features of the GEM, illustrate its economic and tourism benefits, and mention the importance of opening the GEM in increasing and promoting the international tourism to Egypt. The study examines three research questions:(1)What are the most important features of the GEM that distinguished it from other museums worldwide?, (2)What is the role of the GEM in promoting the international tourism to Egypt?, (3) How can tourism organizations in Egypt benefit from the opening of the GEM in marketing Egyptian Tourism effectively?. Descriptive research with quantitative and qualitative methods were used, surveys was done to collect the data. The results revealed that the GEM will have a great role in revitalizing international tourism, especially cultural tourism in addition to conference and educational tourism and accessible tourism, furthermore providing suggestions to the tourism organizations in Egypt to benefit from the opening of the GEM in marketing Egyptian Tourism in a professional manner ,the study provides valuable recommendations to the Ministry of Tourism and Antiquities, Egyptian General Authority for Tourist Promotion ,Ministry of civil Aviation, for promoting the Gem in effective way beside important recommendations for the GEM authority.
International Journal on Recent Trends in Business and Tourism (IJRTBT).Ų Lincoln University College, Malaysia, 2018
City tourism is considered as one of the fastest growing travel segments worldwide, and one of th... more City tourism is considered as one of the fastest growing travel segments worldwide, and one of the most important tourist patterns that can bring substantial benefits to cities, the main purposes of this research are: promoting the pattern of city tourism in Alexandria city to be a tourist destination for international tourism, create a competitive advantage to the city by exploiting the cultural, civilizational and tourism components of the city of Alexandria in tourism marketing, achieving economic and social benefits from this important pattern, recovery from the negative impacts of crises after a period of political and security instability in Egypt and achieving the sustainability in the long run. A mixed method approach involving quantitative and qualitative methods was used. Tools for collecting data: Primary Data gathering by questionnaire, Several statistical tools were used to process the questionnaire, the population of the survey includes a sample of executive directors and marketing managers of the tourist companies, tourist investors, tourist experts in tourism industry and official tourism organizations in Alexandria to know their opinions about the most important challenges affecting City tourism in Alexandria, and their proposals for marketing Alexandria as an international tourism destination through city tourism pattern. The search has reached to the fact that although Alexandria is a cosmopolitan city and has many tourist resources, the city faces several challenges that must be faced to optimize its components and attracting international tourism and achieve competitive advantage again. Therefore, the study presents an action plan with important recommendations to the responsible to be applied in the coming period and achieving the main purposes of the study.
Journal of Association of Arab Universities for Tourism and Hospitality, Suez Canal University, 2021
Domestic tourism in the Alexandria governorate suffers from many challenges as challenging touris... more Domestic tourism in the Alexandria governorate suffers from many challenges as challenging tourist behaviors. The aim of the study is to investigate existing proper behavior instructions in hotels, beaches, and archaeological sites in Alexandria Governorate show the frequent tourist misbehavior and activate the role of tourism and hotel stakeholders in avoiding these behaviors; highlight the domestic tourism challenges and eventually, present recommendations on improving services provided to the tourists in Alex. A quantitative survey with a questionnaire was targeted domestic tourists who had previously spent their holidays in Alexandria Governorate and stayed in its hotels. The sample consisted of 354 participants. Data revealed the inadequate of existing proper behavior instructions and the weak role of tourism and hospitality stakeholders to increase awareness of domestic tourists towards proper behaviors on tourist beaches, in hotels, and archeological places. The study also found out occurrences frequencies of improper behaviors of the domestic tourists that merit the most immediate attention before its exacerbation. The study also revealed challenges related to tourism of beaches as inadequate services and the absence of many tourist facilities. The study recommends firstly, developing the infrastructure services that are right for the customers' need; setting ground rules for visitor behavior to crack down on tourist misbehaving tourists, and finally, encouraging and supporting positive behaviors among domestic tourists through announcing periodic competitions among Egyptian visitors in touristic places and choosing the perfect local tourist.
Journal of Association of Arab Universities for Tourism and Hospitality, Suez Canal University, 2020
Smart technology has become of great importance in the tourism sector at present, especially in l... more Smart technology has become of great importance in the tourism sector at present, especially in light of the great developments in the field of information and communication technology and the use of artificial intelligence techniques in many fields, including the tourism field. This research focuses on the concept of Smart technology, its importance in tourism, and its applications in the Tourism and Hospitality Industry. The new administrative capital in Egypt is chosen to conduct the research. The study examines two research questions: (1) What is the extent of smart technology applications in restaurants, the Capital International Airport, and the hotel? (2) What is the current use of artificial intelligence applications in restaurants, the Capital International Airport, and the hotel? The study aims to illustrate the types of smart technology applications; to identify the importance of using smart technology applications; to evaluate the current use of artificial intelligence applications; and to provide helpful recommendations based on the study findings. Surveys, the checklist form, and content analysis methods were used for gathering data. The results revealed that the hotel and the Capital International Airport don't offer new types of smart services to guests till now although they have good technology infrastructure. The study recommended the implementation of some smart services for travelers at airports such as applying smart apps that direct passengers to complete their airport formalities perfectly. Moreover, applications of smart restaurants and smart rooms in the hotels should also be implemented.
The international Journal of Tourism and Hospitality Studies , (IJTHS) O6 U, 2022
This paper aims to investigate the role of innovation in achieving competitive advantage among pr... more This paper aims to investigate the role of innovation in achieving competitive advantage among private airlines in Egypt. Data was collected from four private airlines. To gather data; two versions of the surveys were distributed. The first was for airlines' executives and consultants, and the second was for passengers. While 34 valid surveys were collected from the airlines' executives, a total of 310 valid surveys were collected from passengers. The results showed there is a statistically significant relationship between the elements of innovation and competitive advantage in airlines. The study provides the Egyptian government with recommendations on paying more attention to developing the innovation system and embedding its culture in society. Secondly, recommendations directed at top management in airlines include: matching on-board services to today's passengers' interests and adopting features such as online food ordering and pre-ordering meals. Additionally, to adopt technological innovation such as AI-based improvements and the AI-enabled food waste management system.
The Grand Egyptian Museum is considered one of the most important civilizational projects in the ... more The Grand Egyptian Museum is considered one of the most important civilizational projects in the current century, as for its unique location, features, and cultural importance. The research was focusing on: Definition of Museums, Importance of Museums in Tourism Destinations, the GEM Importance, its role in promoting the International Tourism to Egypt. The study aims to identify the unique features of the GEM, illustrate its economic and tourism benefits, and mention the importance of opening the GEM in increasing and promoting the international tourism to Egypt. The study examines three research questions:(1)What are the most important features of the GEM that distinguished it from other museums worldwide?, (2)What is the role of the GEM in promoting the international tourism to Egypt?, (3) How can tourism organizations in Egypt benefit from the opening of the GEM in marketing Egyptian Tourism effectively?. Descriptive research with quantitative and qualitative methods were used, s...
Journal of Association of Arab Universities for Tourism and Hospitality, Suez Canal University, 2021
The Grand Egyptian Museum is considered one of the most important civilizational projects in the ... more The Grand Egyptian Museum is considered one of the most important civilizational projects in the current century, as for its unique location, features, and cultural importance. The research was focusing on: Definition of Museums, Importance of Museums in Tourism Destinations, the GEM Importance, its role in promoting the International Tourism to Egypt.The study aims to identify the unique features of the GEM, illustrate its economic and tourism benefits, and mention the importance of opening the GEM in increasing and promoting the international tourism to Egypt. The study examines three research questions:(1)What are the most important features of the GEM that distinguished it from other museums worldwide?, (2)What is the role of the GEM in promoting the international tourism to Egypt?, (3) How can tourism organizations in Egypt benefit from the opening of the GEM in marketing Egyptian Tourism effectively?. Descriptive research with quantitative and qualitative methods were used, surveys was done to collect the data. The results revealed that the GEM will have a great role in revitalizing international tourism, especially cultural tourism in addition to conference and educational tourism and accessible tourism, furthermore providing suggestions to the tourism organizations in Egypt to benefit from the opening of the GEM in marketing Egyptian Tourism in a professional manner ,the study provides valuable recommendations to the Ministry of Tourism and Antiquities, Egyptian General Authority for Tourist Promotion ,Ministry of civil Aviation, for promoting the Gem in effective way beside important recommendations for the GEM authority.
International Journal on Recent Trends in Business and Tourism (IJRTBT).Ų Lincoln University College, Malaysia, 2018
City tourism is considered as one of the fastest growing travel segments worldwide, and one of th... more City tourism is considered as one of the fastest growing travel segments worldwide, and one of the most important tourist patterns that can bring substantial benefits to cities, the main purposes of this research are: promoting the pattern of city tourism in Alexandria city to be a tourist destination for international tourism, create a competitive advantage to the city by exploiting the cultural, civilizational and tourism components of the city of Alexandria in tourism marketing, achieving economic and social benefits from this important pattern, recovery from the negative impacts of crises after a period of political and security instability in Egypt and achieving the sustainability in the long run. A mixed method approach involving quantitative and qualitative methods was used. Tools for collecting data: Primary Data gathering by questionnaire, Several statistical tools were used to process the questionnaire, the population of the survey includes a sample of executive directors and marketing managers of the tourist companies, tourist investors, tourist experts in tourism industry and official tourism organizations in Alexandria to know their opinions about the most important challenges affecting City tourism in Alexandria, and their proposals for marketing Alexandria as an international tourism destination through city tourism pattern. The search has reached to the fact that although Alexandria is a cosmopolitan city and has many tourist resources, the city faces several challenges that must be faced to optimize its components and attracting international tourism and achieve competitive advantage again. Therefore, the study presents an action plan with important recommendations to the responsible to be applied in the coming period and achieving the main purposes of the study.
Journal of Association of Arab Universities for Tourism and Hospitality, Suez Canal University, 2021
Domestic tourism in the Alexandria governorate suffers from many challenges as challenging touris... more Domestic tourism in the Alexandria governorate suffers from many challenges as challenging tourist behaviors. The aim of the study is to investigate existing proper behavior instructions in hotels, beaches, and archaeological sites in Alexandria Governorate show the frequent tourist misbehavior and activate the role of tourism and hotel stakeholders in avoiding these behaviors; highlight the domestic tourism challenges and eventually, present recommendations on improving services provided to the tourists in Alex. A quantitative survey with a questionnaire was targeted domestic tourists who had previously spent their holidays in Alexandria Governorate and stayed in its hotels. The sample consisted of 354 participants. Data revealed the inadequate of existing proper behavior instructions and the weak role of tourism and hospitality stakeholders to increase awareness of domestic tourists towards proper behaviors on tourist beaches, in hotels, and archeological places. The study also found out occurrences frequencies of improper behaviors of the domestic tourists that merit the most immediate attention before its exacerbation. The study also revealed challenges related to tourism of beaches as inadequate services and the absence of many tourist facilities. The study recommends firstly, developing the infrastructure services that are right for the customers' need; setting ground rules for visitor behavior to crack down on tourist misbehaving tourists, and finally, encouraging and supporting positive behaviors among domestic tourists through announcing periodic competitions among Egyptian visitors in touristic places and choosing the perfect local tourist.
Journal of Association of Arab Universities for Tourism and Hospitality, Suez Canal University, 2020
Smart technology has become of great importance in the tourism sector at present, especially in l... more Smart technology has become of great importance in the tourism sector at present, especially in light of the great developments in the field of information and communication technology and the use of artificial intelligence techniques in many fields, including the tourism field. This research focuses on the concept of Smart technology, its importance in tourism, and its applications in the Tourism and Hospitality Industry. The new administrative capital in Egypt is chosen to conduct the research. The study examines two research questions: (1) What is the extent of smart technology applications in restaurants, the Capital International Airport, and the hotel? (2) What is the current use of artificial intelligence applications in restaurants, the Capital International Airport, and the hotel? The study aims to illustrate the types of smart technology applications; to identify the importance of using smart technology applications; to evaluate the current use of artificial intelligence applications; and to provide helpful recommendations based on the study findings. Surveys, the checklist form, and content analysis methods were used for gathering data. The results revealed that the hotel and the Capital International Airport don't offer new types of smart services to guests till now although they have good technology infrastructure. The study recommended the implementation of some smart services for travelers at airports such as applying smart apps that direct passengers to complete their airport formalities perfectly. Moreover, applications of smart restaurants and smart rooms in the hotels should also be implemented.
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Papers by Ghada A L I Abdelmoaty Mohamed