I am Full Professor at LIUC Università Cattaneo, where I teach “Innovation and New Product Development” and "Business Administration and Organization”.My research interests are R
SMEs are increasingly opening their innovation process, but in order to find and evaluate opportu... more SMEs are increasingly opening their innovation process, but in order to find and evaluate opportunities for openness they need a technology intelligence process, able to provide information about the competitive context, the potential partners, the evolution of existing and emerging technologies. At the moment, contributions specifically dedicated to technology intelligence for SMEs are still very limited. The aim of this paper is to make a step further in research in this field, proposing a framework for building a “quick and dirty” technology intelligence process, suitable for SMEs. By integrating the suggestions drawn from the extant literature on the topic, with the experience collected in 4 cases, the proposed framework distinguishes the technology intelligence process and methods according to three main areas of investigation: the WHO area (concerning players), the WHAT area (concerning technology) and the HOW area (concerning the evolutionary dynamic). The idea is that in ord...
It is widely recognized nowadays that intangible assets represent the crucial base for business d... more It is widely recognized nowadays that intangible assets represent the crucial base for business development and companies are often required to value them. The paper aims to analyze the critical problems emerging from the empirical application of available valuation approaches through a case study on a medical device patent pending.
Opening the innovation process represents a new opportunity for SMEs to increase the internal inn... more Opening the innovation process represents a new opportunity for SMEs to increase the internal innovative capacity and to raise their overall innovation performances. Until today, open innovation in SMEs has been poorly studied, as certified by the high number of papers presenting case studies in large and multinational firms. This paper is aimed at adding a new step in the knowledge about the constraints and barriers that hinders SMEs in the adoption of open innovation practices. Based on preliminary results from a web-based survey realized in Italy, this study reveals how communication skills, internal resources availability, intellectual property management capabilities and trust among partners are the main elements that obstruct the SMEs in the acquisition and use of externally generated knowledge, and that the role played by intermediaries in innovation is still not good enough to help SMEs in the adoption of open innovation approaches.
Literature suggests that family firms are characterized by specific values and resources (i.e. ri... more Literature suggests that family firms are characterized by specific values and resources (i.e. risk aversion; family identity and SEW preservation; limited cognitive resources; social capital) and that these values/resources exert a role in shaping family firms’ behaviour also as concerns strategic partnering. However, literature recognizes also that family firms are not all alike and thusthese values and resources can assume different connotations also among the family firms. We aim to focus on different types of family firms: family firms stricto sensu for which ownership and management overlap (both hold by family members) and managerial family firms for which ownership and management are disjointed and non-family managers are involved in strategic decision-making. Evidences seem consistent in outlining the profile of the managerial family firms with respect to the family firms stricto sensu: they seem to show an innovation strategy more aggressive, more oriented to technology ex...
Journal of Agricultural & Food Industrial Organization, 2014
ABSTRACT The subject of this paper is Open Innovation (OI) in the food and drink industry (FDI). ... more ABSTRACT The subject of this paper is Open Innovation (OI) in the food and drink industry (FDI). Both academics and managers are pushing for improved knowledge in the practice of OI. To this end they have invited researchers to include traditional, low-tech industries in their analyses, since these have been poorly investigated (
PICMET '99: Portland International Conference on Management of Engineering and Technology. Proceedings Vol-1: Book of Summaries (IEEE Cat. No.99CH36310), 1999
ABSTRACT It is a matter of evidence that in network markets (i.e. in markets in which the value o... more ABSTRACT It is a matter of evidence that in network markets (i.e. in markets in which the value of a technology for both vendors and buyers increases as the width of use of the technology does expand), a standard will eventually emerge among competing technologies. Even if standardization is unavoidable in network markets, firms cannot always manage for achieving it quickly. Hence, it is critical for firms to define correctly the timing of the standard-setting. By analyzing various case studies dealing with standardization which can be found in literature, we found evidence that there are no close relations between the choice of defining a standard during the product (technology) development or market phase (i.e. ex-ante or expost standardization) and the results of the standard-setting. Besides it seems that the final result of the standardization process would not even be related to the decision of standardizing early or late during the chosen phase
SMEs are increasingly opening their innovation process, but in order to find and evaluate opportu... more SMEs are increasingly opening their innovation process, but in order to find and evaluate opportunities for openness they need a technology intelligence process, able to provide information about the competitive context, the potential partners, the evolution of existing and emerging technologies. At the moment, contributions specifically dedicated to technology intelligence for SMEs are still very limited. The aim of this paper is to make a step further in research in this field, proposing a framework for building a “quick and dirty” technology intelligence process, suitable for SMEs. By integrating the suggestions drawn from the extant literature on the topic, with the experience collected in 4 cases, the proposed framework distinguishes the technology intelligence process and methods according to three main areas of investigation: the WHO area (concerning players), the WHAT area (concerning technology) and the HOW area (concerning the evolutionary dynamic). The idea is that in ord...
It is widely recognized nowadays that intangible assets represent the crucial base for business d... more It is widely recognized nowadays that intangible assets represent the crucial base for business development and companies are often required to value them. The paper aims to analyze the critical problems emerging from the empirical application of available valuation approaches through a case study on a medical device patent pending.
Opening the innovation process represents a new opportunity for SMEs to increase the internal inn... more Opening the innovation process represents a new opportunity for SMEs to increase the internal innovative capacity and to raise their overall innovation performances. Until today, open innovation in SMEs has been poorly studied, as certified by the high number of papers presenting case studies in large and multinational firms. This paper is aimed at adding a new step in the knowledge about the constraints and barriers that hinders SMEs in the adoption of open innovation practices. Based on preliminary results from a web-based survey realized in Italy, this study reveals how communication skills, internal resources availability, intellectual property management capabilities and trust among partners are the main elements that obstruct the SMEs in the acquisition and use of externally generated knowledge, and that the role played by intermediaries in innovation is still not good enough to help SMEs in the adoption of open innovation approaches.
Literature suggests that family firms are characterized by specific values and resources (i.e. ri... more Literature suggests that family firms are characterized by specific values and resources (i.e. risk aversion; family identity and SEW preservation; limited cognitive resources; social capital) and that these values/resources exert a role in shaping family firms’ behaviour also as concerns strategic partnering. However, literature recognizes also that family firms are not all alike and thusthese values and resources can assume different connotations also among the family firms. We aim to focus on different types of family firms: family firms stricto sensu for which ownership and management overlap (both hold by family members) and managerial family firms for which ownership and management are disjointed and non-family managers are involved in strategic decision-making. Evidences seem consistent in outlining the profile of the managerial family firms with respect to the family firms stricto sensu: they seem to show an innovation strategy more aggressive, more oriented to technology ex...
Journal of Agricultural & Food Industrial Organization, 2014
ABSTRACT The subject of this paper is Open Innovation (OI) in the food and drink industry (FDI). ... more ABSTRACT The subject of this paper is Open Innovation (OI) in the food and drink industry (FDI). Both academics and managers are pushing for improved knowledge in the practice of OI. To this end they have invited researchers to include traditional, low-tech industries in their analyses, since these have been poorly investigated (
PICMET '99: Portland International Conference on Management of Engineering and Technology. Proceedings Vol-1: Book of Summaries (IEEE Cat. No.99CH36310), 1999
ABSTRACT It is a matter of evidence that in network markets (i.e. in markets in which the value o... more ABSTRACT It is a matter of evidence that in network markets (i.e. in markets in which the value of a technology for both vendors and buyers increases as the width of use of the technology does expand), a standard will eventually emerge among competing technologies. Even if standardization is unavoidable in network markets, firms cannot always manage for achieving it quickly. Hence, it is critical for firms to define correctly the timing of the standard-setting. By analyzing various case studies dealing with standardization which can be found in literature, we found evidence that there are no close relations between the choice of defining a standard during the product (technology) development or market phase (i.e. ex-ante or expost standardization) and the results of the standard-setting. Besides it seems that the final result of the standardization process would not even be related to the decision of standardizing early or late during the chosen phase
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Papers by Raffaella Manzini