The objectives of this research were 1) to describe the target needs of the graphic designers of ... more The objectives of this research were 1) to describe the target needs of the graphic designers of Petak Umpet Advertising Company Yogyakarta in learning English, 2) to describe the learning needs of the graphic designers of Petak Umpet Advertising Company, Yogyakarta, and 3) to develop appropriate English learning materials for the graphic visual designers of Petak Umpet Advertising Company Yogyakarta. This research was a Research and Development (R & D) study. The procedure of this research followed the materials development process proposed by Jolly and Bolitho (1998) with some adaptations. The steps of the research were: 1) conducting needs analysis: 2) developing syllabus; 3) designing learning materials; 4) getting evaluation from expert judgmentt; and 5) revising and producing the final draft. The data collection techniques used in needs analysis were distributing questionnaires and conducting an informal interview to the respondents. The data collection instruments were questi...
The objectives of this research were 1) to describe the target needs of the graphic designers of ... more The objectives of this research were 1) to describe the target needs of the graphic designers of Petak Umpet Advertising Company Yogyakarta in learning English, 2) to describe the learning needs of the graphic designers of Petak Umpet Advertising Company, Yogyakarta, and 3) to develop appropriate English learning materials for the graphic visual designers of Petak Umpet Advertising Company Yogyakarta. This research was a Research and Development (R & D) study. The procedure of this research followed the materials development process proposed by Jolly and Bolitho (1998) with some adaptations. The steps of the research were: 1) conducting needs analysis: 2) developing syllabus; 3) designing learning materials; 4) getting evaluation from expert judgmentt; and 5) revising and producing the final draft. The data collection techniques used in needs analysis were distributing questionnaires and conducting an informal interview to the respondents. The data collection instruments were questi...
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Papers by Muhamad Hilmi Ainunnajih